Who AI ranks first
Governed ranking tables of how AI and search surfaces name and order actors across premium markets — by vertical, destination, ranking type and window.
Rankings are public readings of observed AI/search positioning within a defined market, surface, and window — not promotional rankings, and not a measure of revenue, market share, or business leadership.
What this page is
The complete library of governed ranking tables — who an answer surface names, and in what order, market by market. Pick a vertical, a destination, a ranking type and a period, and read the table. Authority verdicts remain the source-of-record; Rankings is the distribution layer that helps you find, compare and cite those governed readings.
5,704 governed ranking tables · 100 markets · 11 verticals · latest reading October 5–11, 2026
The ranking readings this library distributes. Open one to filter the tables below — these describe how to read a table, not a commercial category.
Organic Ranking — Top 5
Who holds the ground on the organic search surface of a market, over a defined window.
1,499 tables →
AI Overview Ranking — Top 10
Who controls the opening of Google's AI Overview — the high-framing position on the answer surface.
1,351 tables →
AI Citation Ranking — Top 5
Who the AI Overview cites as a source, ordered by observed citation behavior.
1,318 tables →
Query Spotlight
One exact question, one ranking: the actors an answer surface names on a single observed query.
1,536 tables →
Every governed ranking reading published for preview, as a compact table, newest first. Filter by vertical, destination, type and period; open any table for its full card and attestation. Each is a scoped surface reading, not a business-market verdict.
Private Banking Switzerland Geneva & Zurich
“Swiss wealth management for international clients”
Private Banking · Geneva & Zurich · Aug 31 – Sep 6, 2026
| Actor | Rank | Query positionPresence |
|---|---|---|
| pnaa.pictet.com | #1 | position 16 of 6 runs (100%) |
| lfa.ch | #2 | position 26 of 6 runs (100%) |
| whvp.ch | #3 | position 36 of 6 runs (100%) |
| UBS | #4 | position 46 of 6 runs (100%) |
| alpian.com | #5 | position 56 of 6 runs (100%) |
Who controls Google's AI Overview for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 24–30, 2026
| Actor | Rank | AIO opening sharePresence |
|---|---|---|
| goldblum.ch | #1 | 9% AI opening shareopening in 5/7 runs |
| Pictet | #2 | 9% AI opening shareopening in 5/7 runs |
| Lombard Odier | #3 | 9% AI opening shareopening in 5/7 runs |
| alpian.com | #4 | 8% AI opening shareopening in 5/7 runs |
| alpenpartners.com | #5 | 7% AI opening shareopening in 5/7 runs |
| UBS | #6 | 7% AI opening shareopening in 5/7 runs |
| schwiizerfranke.com | #7 | 7% AI opening shareopening in 3/7 runs |
| youtube.com | #8 | 7% AI opening shareopening in 5/7 runs |
| whvp.ch | #9 | 5% AI opening shareopening in 5/7 runs |
| moneyland.ch | #10 | 5% AI opening shareopening in 5/7 runs |
Who does AI cite most for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 24–30, 2026
| Actor | Rank | AIO citation sharePresence |
|---|---|---|
| youtube.com | #1 | 11% AI citation sharecited in 6/7 runs |
| UBS | #2 | 9% AI citation sharecited in 6/7 runs |
| moneyland.ch | #3 | 9% AI citation sharecited in 6/7 runs |
| alpenpartners.com | #4 | 9% AI citation sharecited in 6/7 runs |
| Pictet | #5 | 9% AI citation sharecited in 6/7 runs |
Who ranks first on Google for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 24–30, 2026
| Actor | Rank | Organic coveragePresence |
|---|---|---|
| ubs.com | #1 | 46% of queriesseen 7 of 7 runs |
| reddit.com | #2 | 20% of queriesseen 7 of 7 runs |
| ubp.com | #3 | 14% of queriesseen 7 of 7 runs |
| moneyland.ch | #4 | 40% of queriesseen 7 of 7 runs |
| lombardodier.com | #5 | 22% of queriesseen 3 of 7 runs |
Private Banking Switzerland Geneva & Zurich
“best private banks Switzerland”
Private Banking · Geneva & Zurich · August 24–30, 2026
| Actor | Rank | Query positionPresence |
|---|---|---|
| schwiizerfranke.com | #1 | position 17 of 7 runs (100%) |
| wealthsummit.ch | #2 | position 27 of 7 runs (100%) |
| spbix.ch | #3 | position 37 of 7 runs (100%) |
| en.wikipedia.org | #4 | position 47 of 7 runs (100%) |
| finguide.ch | #5 | position 57 of 7 runs (100%) |
Who controls Google's AI Overview for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 17–23, 2026
| Actor | Rank | AIO opening sharePresence |
|---|---|---|
| Pictet | #1 | 12% AI opening shareopening in 7/7 runs |
| UBS | #2 | 11% AI opening shareopening in 7/7 runs |
| moneyland.ch | #3 | 9% AI opening shareopening in 7/7 runs |
| schwiizerfranke.com | #4 | 9% AI opening shareopening in 7/7 runs |
| Lombard Odier | #5 | 7% AI opening shareopening in 7/7 runs |
| goldblum.ch | #6 | 7% AI opening shareopening in 7/7 runs |
| swissbanking.ch | #7 | 7% AI opening shareopening in 5/7 runs |
| alpenpartners.com | #8 | 6% AI opening shareopening in 7/7 runs |
| alpian.com | #9 | 6% AI opening shareopening in 7/7 runs |
| youtube.com | #10 | 5% AI opening shareopening in 7/7 runs |
Who does AI cite most for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 17–23, 2026
| Actor | Rank | AIO citation sharePresence |
|---|---|---|
| moneyland.ch | #1 | 12% AI citation sharecited in 7/7 runs |
| youtube.com | #2 | 10% AI citation sharecited in 7/7 runs |
| alpenpartners.com | #3 | 9% AI citation sharecited in 7/7 runs |
| UBS | #4 | 9% AI citation sharecited in 7/7 runs |
| Pictet | #5 | 9% AI citation sharecited in 7/7 runs |
Who ranks first on Google for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 17–23, 2026
| Actor | Rank | Organic coveragePresence |
|---|---|---|
| ubs.com | #1 | 46% of queriesseen 7 of 7 runs |
| moneyland.ch | #2 | 39% of queriesseen 7 of 7 runs |
| reddit.com | #3 | 18% of queriesseen 7 of 7 runs |
| ubp.com | #4 | 13% of queriesseen 7 of 7 runs |
| pictet.com | #5 | 34% of queriesseen 4 of 7 runs |
Private Banking Switzerland Geneva & Zurich
“private banking Switzerland”
Private Banking · Geneva & Zurich · August 17–23, 2026
| Actor | Rank | Query positionPresence |
|---|---|---|
| UBS | #1 | position 17 of 7 runs (100%) |
| Pictet | #2 | position 27 of 7 runs (100%) |
| en.wikipedia.org | #3 | position 37 of 7 runs (100%) |
| pkb.ch | #4 | position 43 of 7 runs (43%) |
| schwiizerfranke.com | #5 | position 55 of 7 runs (71%) |
Who controls Google's AI Overview for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 10–16, 2026
| Actor | Rank | AIO opening sharePresence |
|---|---|---|
| UBS | #1 | 15% AI opening shareopening in 7/7 runs |
| Pictet | #2 | 13% AI opening shareopening in 7/7 runs |
| moneyland.ch | #3 | 9% AI opening shareopening in 7/7 runs |
| Lombard Odier | #4 | 8% AI opening shareopening in 7/7 runs |
| goldblum.ch | #5 | 7% AI opening shareopening in 7/7 runs |
| alpenpartners.com | #6 | 6% AI opening shareopening in 7/7 runs |
| whvp.ch | #7 | 6% AI opening shareopening in 7/7 runs |
| lfa.ch | #8 | 6% AI opening shareopening in 5/7 runs |
| schwiizerfranke.com | #9 | 5% AI opening shareopening in 5/7 runs |
| alpian.com | #10 | 4% AI opening shareopening in 6/7 runs |
Who does AI cite most for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 10–16, 2026
| Actor | Rank | AIO citation sharePresence |
|---|---|---|
| alpenpartners.com | #1 | 10% AI citation sharecited in 7/7 runs |
| youtube.com | #2 | 10% AI citation sharecited in 7/7 runs |
| moneyland.ch | #3 | 10% AI citation sharecited in 7/7 runs |
| UBS | #4 | 10% AI citation sharecited in 7/7 runs |
| Pictet | #5 | 8% AI citation sharecited in 7/7 runs |
Who ranks first on Google for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 10–16, 2026
| Actor | Rank | Organic coveragePresence |
|---|---|---|
| ubs.com | #1 | 44% of queriesseen 7 of 7 runs |
| reddit.com | #2 | 20% of queriesseen 7 of 7 runs |
| moneyland.ch | #3 | 41% of queriesseen 7 of 7 runs |
| ubp.com | #4 | 14% of queriesseen 6 of 7 runs |
| blog.zhaw.ch | #5 | 20% of queriesseen 3 of 7 runs |
Private Banking Switzerland Geneva & Zurich
“Swiss wealth management for international clients”
Private Banking · Geneva & Zurich · August 10–16, 2026
| Actor | Rank | Query positionPresence |
|---|---|---|
| pnaa.pictet.com | #1 | position 15 of 7 runs (71%) |
| lfa.ch | #2 | position 27 of 7 runs (100%) |
| americanswelcome.swiss | #3 | position 22 of 7 runs (29%) |
| whvp.ch | #4 | position 37 of 7 runs (100%) |
| UBS | #5 | position 45 of 7 runs (71%) |
Who controls Google's AI Overview for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 3–9, 2026
| Actor | Rank | AIO opening sharePresence |
|---|---|---|
| UBS | #1 | 15% AI opening shareopening in 7/7 runs |
| Pictet | #2 | 11% AI opening shareopening in 7/7 runs |
| Lombard Odier | #3 | 11% AI opening shareopening in 7/7 runs |
| goldblum.ch | #4 | 8% AI opening shareopening in 7/7 runs |
| moneyland.ch | #5 | 6% AI opening shareopening in 7/7 runs |
| youtube.com | #6 | 6% AI opening shareopening in 7/7 runs |
| alpenpartners.com | #7 | 6% AI opening shareopening in 7/7 runs |
| schwiizerfranke.com | #8 | 6% AI opening shareopening in 6/7 runs |
| whvp.ch | #9 | 5% AI opening shareopening in 7/7 runs |
| finma.ch | #10 | 5% AI opening shareopening in 5/7 runs |
Who does AI cite most for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 3–9, 2026
| Actor | Rank | AIO citation sharePresence |
|---|---|---|
| youtube.com | #1 | 11% AI citation sharecited in 7/7 runs |
| alpenpartners.com | #2 | 10% AI citation sharecited in 7/7 runs |
| UBS | #3 | 10% AI citation sharecited in 7/7 runs |
| moneyland.ch | #4 | 9% AI citation sharecited in 7/7 runs |
| goldblum.ch | #5 | 8% AI citation sharecited in 7/7 runs |
Who ranks first on Google for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · August 3–9, 2026
| Actor | Rank | Organic coveragePresence |
|---|---|---|
| ubs.com | #1 | 44% of queriesseen 7 of 7 runs |
| reddit.com | #2 | 21% of queriesseen 7 of 7 runs |
| ubp.com | #3 | 15% of queriesseen 7 of 7 runs |
| swissbanking.ch | #4 | 25% of queriesseen 6 of 7 runs |
| blog.zhaw.ch | #5 | 22% of queriesseen 6 of 7 runs |
Private Banking Switzerland Geneva & Zurich
“best private banks Switzerland”
Private Banking · Geneva & Zurich · August 3–9, 2026
| Actor | Rank | Query positionPresence |
|---|---|---|
| blog.zhaw.ch | #1 | position 17 of 7 runs |
| spbix.ch | #2 | position 27 of 7 runs |
| Pictet | #3 | position 37 of 7 runs |
| en.wikipedia.org | #4 | position 47 of 7 runs |
| finguide.ch | #5 | position 55 of 7 runs (71%) |
Who controls Google's AI Overview for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · Jul 27 – Aug 2, 2026
| Actor | Rank | AIO opening sharePresence |
|---|---|---|
| Pictet | #1 | 15% AI opening shareopening in 7/7 runs |
| UBS | #2 | 15% AI opening shareopening in 7/7 runs |
| goldblum.ch | #3 | 9% AI opening shareopening in 7/7 runs |
| schwiizerfranke.com | #4 | 8% AI opening shareopening in 7/7 runs |
| alpenpartners.com | #5 | 7% AI opening shareopening in 7/7 runs |
| youtube.com | #6 | 6% AI opening shareopening in 7/7 runs |
| Lombard Odier | #7 | 6% AI opening shareopening in 7/7 runs |
| moneyland.ch | #8 | 6% AI opening shareopening in 7/7 runs |
| swissbanking.ch | #9 | 5% AI opening shareopening in 7/7 runs |
| alpian.com | #10 | 4% AI opening shareopening in 6/7 runs |
Who does AI cite most for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · Jul 27 – Aug 2, 2026
| Actor | Rank | AIO citation sharePresence |
|---|---|---|
| youtube.com | #1 | 15% AI citation sharecited in 7/7 runs |
| alpenpartners.com | #2 | 10% AI citation sharecited in 7/7 runs |
| UBS | #3 | 9% AI citation sharecited in 7/7 runs |
| Pictet | #4 | 8% AI citation sharecited in 7/7 runs |
| goldblum.ch | #5 | 8% AI citation sharecited in 7/7 runs |
Who ranks first on Google for Private Banking Switzerland, Geneva & Zurich?
Private Banking · Geneva & Zurich · Jul 27 – Aug 2, 2026
| Actor | Rank | Organic coveragePresence |
|---|---|---|
| ubs.com | #1 | 41% of queriesseen 7 of 7 runs |
| reddit.com | #2 | 21% of queriesseen 7 of 7 runs |
| ubp.com | #3 | 14% of queriesseen 7 of 7 runs |
| blog.zhaw.ch | #4 | 22% of queriesseen 6 of 7 runs |
| swissbanking.ch | #5 | 24% of queriesseen 7 of 7 runs |
Private Banking Switzerland Geneva & Zurich
“private banking Switzerland”
Private Banking · Geneva & Zurich · Jul 27 – Aug 2, 2026
| Actor | Rank | Query positionPresence |
|---|---|---|
| UBS | #1 | position 17 of 7 runs (100%) |
| Pictet | #2 | position 26 of 7 runs (86%) |
| en.wikipedia.org | #3 | position 36 of 7 runs (86%) |
| blog.zhaw.ch | #4 | position 46 of 7 runs (86%) |
| societegenerale.ch | #5 | position 54 of 7 runs (57%) |
New governed ranking tables enter this library automatically as market readings are approved. The Observatory does not publish estimated rankings or placeholder scores.
Observatory Reading — citable
A ranking on The Observatory is a scoped reading of an observed AI/search surface, not a universal truth and not a measure of business-market leadership.
— The Observatory · governed ranking library · cite freely with attribution
For leaders & professionals
Follow the markets and companies that matter to you. Receive selected intelligence and deeper briefings when significant new evidence appears.
Premium Intelligence Updates
Complimentary during Early Access · Begins early December 2026
For SEO, GEO & AI search agencies
Use Observatory market readings, citation behaviour and model divergence with governed source context for benchmarking, reporting and strategic analysis.
Agency enquiries · Dedicated contact
Contact the Agency deskFor media, press & publishers
Follow the rankings, market readings and evidence relevant to your beat. Get source context, citation-ready material and editorial updates from The Observatory.
Complimentary for media during Early Access · Begins early December 2026
Request media accessFor markets not yet observed
Tell us which market, sector or geography you believe The Observatory should examine next. Requests help inform future coverage but do not guarantee inclusion.
Reviewed editorially · No guarantee of coverage
Suggest a marketFour steps: read the surface (organic, AI Overview, citation, model answer), the window (a ranking only holds for its period), the ranking type (presence, opening, citation, query), and the limitation (a surface ranking is not business-market leadership).
A ranking describes observed positioning on a defined surface and window. A strong ranking can indicate surface strength but does not prove an actor leads the business market; a weak ranking does not prove commercial weakness. No revenue, market-share, or leadership claim.
Why a brand does not rank sets out the checks needed before treating a missing name as observed absence. Why competitors appear more often sets out the conditions under which a difference in appearances can be read at all. The Use Cases apply these reading standards to the different questions brands, analysts and publishers bring to the evidence.
Follow the entity
The table gives the comparison. Brand Intelligence brings the dated evidence for each named entity into one record.
Read the market context
The Market Room places these tables alongside the other published readings of the same market.
Read the recorded narrative
Rankings records observed order. DNC Lens presents the model’s recorded description; Model Watch compares the readings identified on each card.
Read an Authority verdict
Where an Authority verdict has been published, it places a scoped conclusion on the record. Its market, surface and window must match the question being asked.
Cite a table faithfully
The citation guidance explains how to preserve the table’s source, observation window and limitations when it is reused.
Are Observatory rankings business rankings?
No. Observatory rankings are readings of observed AI/search positioning on a defined surface and window. They do not measure revenue, market share, or business leadership unless explicitly stated.
What is the difference between Rankings and Authority?
Authority is the source-of-record layer for governed verdicts. Rankings is the distribution layer that helps readers find, compare, filter, and cite those ranking readings.
Can a brand lead the real market and still rank weakly here?
Yes. The business market and the positioning surface are different layers. A brand can be commercially strong and still be weakly visible, weakly cited, or weakly framed on an AI/search surface.
Can I cite these rankings?
Yes, when a ranking is published as a governed reading. Cite the ranking with its market, surface, window, and attribution to The Observatory. Do not restate a surface ranking as a business-market claim.
Intelligence by AAI Kernel. Published by The Observatory.
The Observatory reports observed positioning on defined AI and search surfaces within a stated scope and time window. A ranking is not a measure of real-world revenue, market share, or business leadership.
