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Every public work of The Observatory, in one searchable place: the governed readings served today, the contextual readings of each market, the method and reference that govern them, and the organisations they observe. Each entry states what it is, what it covers and when it is from, and cites it in the form its nature allows. The source page remains authoritative — this library describes it, never replaces it.

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  1. DNC Lens· Dated evidence · what was observed

    Private aviation in Geneva / Zurich — Can a trust landscape built on two industry-association sources be considered independently verified?

    Private Aviation Switzerland

    In this GPT-4o (web) reading, the Swiss private aviation trust hierarchy is framed as a function of public-signal density — with Pilatus…

    Observed 12 October 2026 · Published 14 October 2026

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  2. AI Overview Ranking — Top 10· Dated evidence · what was observed

    Who controls Google's AI Overview for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · AI Overview

    youtube.com holds the strongest AI opening share on the Private Aviation Switzerland market across the 7-run window October 5–11, 2026, recording 15.94% of all AI answer openings observed over the period.

    Observed 5 October 2026 – 11 October 2026 · Published 13 October 2026

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  3. Organic Ranking — Top 5· Dated evidence · what was observed

    Who ranks first on Google for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · Organic search

    lunajets.com most often holds the top organic position on the Private Aviation Switzerland organic surface across the 7-run window from October 5–11, 2026, with 22.51% observed presence as breadth context.

    Observed 5 October 2026 – 11 October 2026 · Published 12 October 2026

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  4. Model Watch· Dated evidence · what was observed

    Private aviation in Geneva / Zurich — How do algorithmic pillars shape market dominance?

    Private Aviation Switzerland

    The two models diverge significantly in their framing of the Swiss private aviation market hierarchy, with Claude Sonnet 4.6 focusing…

    Observed 5 October 2026 · Published 11 October 2026

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  5. DNC Lens· Dated evidence · what was observed

    Private aviation in Geneva / Zurich — If AI quotes you a charter price for Geneva, how far off is it from the real Swiss cost?

    Private Aviation Switzerland

    In this Google AI Mode (deep-search) reading, AI-generated explanations of Swiss private aviation are framed as systematically distorted…

    Observed 5 October 2026 · Published 9 October 2026

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  6. DNC Lens· Dated evidence · what was observed

    Private aviation in Geneva / Zurich — If FOCA certification ranks below English-language brand recognition in Claude's trust stack, what does that say about how AI reads regulated markets?

    Private Aviation Switzerland

    In this Claude Sonnet 4.6 (native) reading, Private Aviation Switzerland's trust hierarchy is framed as a map of public signal density…

    Observed 5 October 2026 · Published 7 October 2026

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  7. Query Spotlight· Dated evidence · what was observed

    Private Aviation Switzerland Geneva / Zurich: “private jet charter Zurich”

    Private Aviation Switzerland · Organic search · “private jet charter Zurich”

    Across 7 comparable scheduled runs in the observation period (September 28 – October 4, 2026), LunaJets holds the median position 1 on the query "private jet charter Zurich" (Organic Ranking — Top 5) in Private Aviation Switzerland — but appears in only 4 of 7 comparable runs (57%).

    Observed 28 September 2026 – 4 October 2026 · Published 8 October 2026

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  8. AI Overview Ranking — Top 10· Dated evidence · what was observed

    Who controls Google's AI Overview for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · AI Overview

    youtube.com holds the strongest AI opening share on the Private Aviation Switzerland market across the 7-run window (September 28 – October 4, 2026), recording 12.63% of all AI answer openings observed over the period.

    Observed 28 September 2026 – 4 October 2026 · Published 6 October 2026

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  9. AI Citation Ranking — Top 5· Dated evidence · what was observed

    Who does AI cite most for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · AI citation

    youtube.com holds the strongest AI citation share on this market in the period-wide ranking at 24.36%, observed across 7 comparable scheduled runs in the observation period September 28 – October 4, 2026.

    Observed 28 September 2026 – 4 October 2026 · Published 10 October 2026

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  10. Organic Ranking — Top 5· Dated evidence · what was observed

    Who ranks first on Google for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · Organic search

    lunajets.com most often holds the top organic position on the Private Aviation Switzerland surface across 7 comparable scheduled runs (September 28 – October 4, 2026), with 29.12% observed presence as breadth context.

    Observed 28 September 2026 – 4 October 2026 · Published 5 October 2026

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  11. Model Watch· Dated evidence · what was observed

    Private aviation in Geneva / Zurich — How do AI models diverge in role categorization for Swiss private aviation?

    Private Aviation Switzerland

    Gemini 2.5 Pro (native) and Gemini 2.5 Pro (web) diverge significantly in their framing of the Swiss private aviation market…

    Observed 28 September 2026 · Published 4 October 2026

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  12. DNC Lens· Dated evidence · what was observed

    Private aviation in Geneva / Zurich — Is Gemini 2.5 Pro's 'trust repair' advice a market insight or a description of how to game its own ranking logic?

    Private Aviation Switzerland

    In this Gemini 2.5 Pro (web) reading, Private Aviation Switzerland is framed as a professionalized B2B infrastructure whose trust hierarchy…

    Observed 28 September 2026 · Published 2 October 2026

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  13. DNC Lens· Dated evidence · what was observed

    Private aviation in Geneva / Zurich — When a Swiss operator is discreet, does Gemini see prudence or a red flag?

    Private Aviation Switzerland

    In this Gemini 2.5 Pro (native) reading, Swiss private aviation trust is framed as a visibility-driven hierarchy…

    Observed 28 September 2026 · Published 30 September 2026

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  14. Query Spotlight· Dated evidence · what was observed

    Private Aviation Switzerland Geneva / Zurich: “private jet charter Switzerland”

    Private Aviation Switzerland · Organic search · “private jet charter Switzerland”

    Across the 7-run observation period (September 21–27, 2026) for the query "private jet charter Switzerland" on Google desktop in Private Aviation Switzerland, Swiss Private Jet holds the median position 1 by best organic position on this query.

    Observed 21 September 2026 – 27 September 2026 · Published 1 October 2026

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  15. AI Overview Ranking — Top 10· Dated evidence · what was observed

    Who controls Google's AI Overview for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · AI Overview

    jettly.com holds the strongest AI opening share on the Private Aviation Switzerland market across the 7-run window from September 21–27, 2026, at 12.80%.

    Observed 21 September 2026 – 27 September 2026 · Published 29 September 2026

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  16. AI Citation Ranking — Top 5· Dated evidence · what was observed

    Who does AI cite most for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · AI citation

    youtube.com holds the strongest AI citation share on this market across the 7-run window September 21–27, 2026, recording 23.57%.

    Observed 21 September 2026 – 27 September 2026 · Published 3 October 2026

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  17. Organic Ranking — Top 5· Dated evidence · what was observed

    Who ranks first on Google for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · Organic search

    Across 7 comparable scheduled runs from September 21–27, 2026, lunajets.com most often holds the top organic position on the Private Aviation Switzerland surface, with 34.42% observed presence as breadth context.

    Observed 21 September 2026 – 27 September 2026 · Published 28 September 2026

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  18. DNC Lens· Dated evidence · what was observed

    Private aviation in Geneva / Zurich — In a market built on discretion, does GPT-4o (native) penalise operators for doing their job correctly?

    Private Aviation Switzerland

    In this GPT-4o (native) reading, the Swiss private aviation trust hierarchy is framed as a function of editorial…

    Observed 21 September 2026 · Published 23 September 2026

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  19. DNC Lens· Dated evidence · what was observed

    Private aviation in Geneva / Zurich — Is Claude Sonnet 4.6 (native)'s Swiss aviation trust map a safety guide or a media coverage index?

    Private Aviation Switzerland

    In this Claude Sonnet 4.6 (native) reading, Private Aviation Switzerland is framed as a trust landscape where visibility is treated…

    Observed 21 September 2026 · Published 25 September 2026

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  20. Model Watch· Dated evidence · what was observed

    Private aviation in Geneva / Zurich — Which actors does GPT-4o (native) trust in Swiss private aviation?

    Private Aviation Switzerland

    The two models diverge significantly in their framing of trust attribution in the Swiss private aviation market, with GPT-4o (native)…

    Observed 21 September 2026 · Published 27 September 2026

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  21. Query Spotlight· Dated evidence · what was observed

    Private Aviation Switzerland Geneva / Zurich: “how to verify a Swiss AOC number with FOCA”

    Private Aviation Switzerland · Organic search · “how to verify a Swiss AOC number with FOCA”

    Across the 7-run observation period (September 14–20, 2026), FOCA / BAZL holds median organic position 1 on the query "how to verify a Swiss AOC number with FOCA" in the Private Aviation Switzerland market.

    Observed 14 September 2026 – 20 September 2026 · Published 24 September 2026

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  22. AI Overview Ranking — Top 10· Dated evidence · what was observed

    Who controls Google's AI Overview for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · AI Overview

    jettly.com holds the strongest AI opening share on the Private Aviation Switzerland market across the 7-run window September 14–20, 2026, at 14.08%.

    Observed 14 September 2026 – 20 September 2026 · Published 22 September 2026

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  23. AI Citation Ranking — Top 5· Dated evidence · what was observed

    Who does AI cite most for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · AI citation

    youtube.com holds the strongest AI citation share on the Private Aviation Switzerland market across the 7-run window from September 14–20, 2026, recording 21.79%.

    Observed 14 September 2026 – 20 September 2026 · Published 26 September 2026

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  24. Organic Ranking — Top 5· Dated evidence · what was observed

    Who ranks first on Google for Private Aviation Switzerland, Geneva / Zurich?

    Private Aviation Switzerland · Organic search

    Across 7 comparable scheduled runs from September 14–20, 2026, lunajets.com most often holds the top organic position on the Private Aviation Switzerland surface, with 37.55% observed presence as breadth context.

    Observed 14 September 2026 – 20 September 2026 · Published 21 September 2026

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How each kind of work is cited

Measured readings — rankings and Query Spotlight
Governed measured reading. Cite it with its market, surface and observed window. The published metric table is available as data.csv and the complete record as citation.txt.
Narrative readings — DNC Lens and Model Watch
Governed narrative reading. Model statements are recorded verbatim and fact-checked; no metric table exists, so no CSV is offered. The complete record is available as citation.txt.
Context, method and reference
Editorial and contextual work. Cite it as context; for a factual or ranking claim, cite the dated governed readings it links to.
Actor records
Living record. Cite it with the date you retrieved it. For a ranking or factual claim, cite the dated evidence the record links to — never the record in its place.

Dates mean what they say: Observed is the window the surface was read; Published is when a reading went public; Text revision is when the exact accepted text first existed; Last reviewed is the review date a page declares. No digital object identifier is assigned; cite the canonical address.

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