— Ranking Top 10 · AI Overview —
Who controls Google's AI Overview for Luxury Yachting Thailand, Phuket / Koh Samui?
YachtCharterFleet holds the strongest AI opening share on this market across the 7-run window from September 28 – October 4, 2026, at 19.77%.
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- Market
- Luxury Yachting Thailand
- Location
- Phuket / Koh Samui
- Observed period
- Sep 28 – Oct 4, 2026
- Run type
- Period run · 7 comparable runs
- Queries
- 105 queries per run
- Search engine
- Device
- Desktop
- Source location
- Thailand
- Reading
- Ranking Top 10 · AI Overview
“On Thailand's luxury yachting AI opening-control rail, the position at the top remains fully contestable across the 7-run window.”
Quick answer
facebook.com follows at 13.41%, with the remaining eight actors spread between 9.77% and 2.95%.
Key reading
Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Sep 28 – Oct 4, 2026
YachtCharterFleet holds the rank-1 position on the AI opening-control rail for Luxury Yachting Thailand in this 7-run window, at 19.77% — but that lead is not backed by established authority on this observed AI surface, and the position remains fully contestable. facebook.com sits 6.36 percentage points behind YachtCharterFleet on AI opening share on this market, occupying the second position as a social platform rather than a specialist domain. The top 3 actors together hold more than the remaining 7 combined, yet no single actor crosses a threshold that would signal outright control. The panel mixes niche domains, social platforms, and focused sources, and the 9 sources behind YachtCharterFleet range from 13.41% down to 2.95%. Six of the 10 actors on the panel opened AI answers in all 7 comparable runs; 4 opened AI answers in fewer runs.
Core metric
AIO opening control — top 10 · Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Sep 28 – Oct 4, 2026
Observed metric
AIO opening control — top 10
| Actor | Rank | AIO opening share | Presence |
|---|---|---|---|
| YachtCharterFleet | #1 | 19.77% AI opening share | opening in 7/7 runs |
| facebook.com | #2 | 13.41% AI opening share | opening in 7/7 runs |
| Blue Voyage Thailand | #3 | 9.77% AI opening share | opening in 7/7 runs |
| asiaglobalyachting.com | #4 | 8.64% AI opening share | opening in 7/7 runs |
| yacht-rental-phuket.com | #5 | 7.73% AI opening share | opening in 6/7 runs |
| instagram.com | #6 | 5.68% AI opening share | opening in 7/7 runs |
| youtube.com | #7 | 5.00% AI opening share | opening in 7/7 runs |
| Fraser Yachts | #8 | 4.55% AI opening share | opening in 3/7 runs |
| Simpson Yacht Charter / Simpson Marine | #9 | 3.41% AI opening share | opening in 6/7 runs |
| Boat Lagoon Yachting | #10 | 2.95% AI opening share | opening in 4/7 runs |
How the actors read on the surface
Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Sep 28 – Oct 4, 2026
YachtCharterFleet holds the strongest AI opening share on this market in this card scope, at 19.77%, and opened AI answers on 7 of 7 comparable runs. Its lead over the next actor is 6.36 percentage points — visible but far from insurmountable on a surface where no actor commands even a fifth of all openings over the period.
facebook.com records 13.41% AI opening share on this market, placing it as the highest-ranked social platform on this opening-control rail. It sits 6.36 percentage points behind YachtCharterFleet on AI opening share on this market and opened AI answers on 7 of 7 comparable runs.
Blue Voyage Thailand records 9.77% AI opening share on this market and sits 10.00 percentage points behind YachtCharterFleet on AI opening share on this market. It opened AI answers on 7 of 7 comparable runs.
asiaglobalyachting.com records 8.64% AI opening share on this market and sits 11.14 percentage points behind YachtCharterFleet. It opened AI answers on 7 of 7 comparable runs, matching the presence frequency of the rank-1 actor despite a substantial gap in cumulative opening volume.
yacht-rental-phuket.com records 7.73% AI opening share on this market and opened AI answers on 6 of 7 comparable runs. It sits 12.05 percentage points behind YachtCharterFleet on AI opening share on this market.
instagram.com records 5.68% AI opening share on this market, making it the second social platform on this panel. It sits 14.09 percentage points behind YachtCharterFleet on AI opening share on this market and opened AI answers on 7 of 7 comparable runs.
youtube.com records 5.00% AI opening share on this market and sits 14.77 percentage points behind YachtCharterFleet. As a social platform, it opened AI answers on 7 of 7 comparable runs, carrying a narrow share of the opening surface.
Fraser Yachts records 4.55% AI opening share on this market and opened AI answers on 3 of 7 comparable runs — the lowest presence frequency among the governed top-10 panel alongside Boat Lagoon Yachting. It sits 15.23 percentage points behind YachtCharterFleet on AI opening share on this market.
Simpson Yacht Charter / Simpson Marine
Simpson Yacht Charter / Simpson Marine records 3.41% AI opening share on this market and opened AI answers on 6 of 7 comparable runs. It sits 16.36 percentage points behind YachtCharterFleet on AI opening share on this market.
Boat Lagoon Yachting records 2.95% AI opening share on this market, the lowest on the governed top-10 panel. It opened AI answers on 4 of 7 comparable runs and sits 16.82 percentage points behind YachtCharterFleet on AI opening share on this market.
Pattern on the observed surface
Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Sep 28 – Oct 4, 2026
The opening-control rail for Luxury Yachting Thailand is top
The opening-control rail for Luxury Yachting Thailand is top-weighted but not dominated. The top 3 actors together hold more than the remaining 7 combined, yet the spread across the panel is graduated rather than cliff-like — the 9 sources behind YachtCharterFleet range from 13.41% down to 2.95%. Three social platforms (facebook.com, instagram.com, youtube.com) sit alongside niche domains and focused sources, giving the surface a mixed composition rather than a specialist-only or platform-only shape. Presence frequency splits the panel: 6 of the 10 actors opened AI answers in all 7 comparable runs, while 4 opened AI answers in fewer runs.
Why this reading matters
Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Sep 28 – Oct 4, 2026
YachtCharterFleet holds the rank-1 position on this AI opening-control rail, yet its 19.77% share across the 7-run window means AI Overviews reached for a different source to open the answer in the large majority of observed instances. The surface is structurally open: social platforms and niche domains coexist in the governed top-10 panel, and no single actor's accumulated opening volume signals outright control over the period.
Market implication
Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Sep 28 – Oct 4, 2026
This observation signals that the AI opening-control surface for Luxury Yachting Thailand remains unsettled and open to capture across the observed period. No actor has locked down a position strong enough to foreclose competition on this rail. For any actor monitoring AI opening-control visibility in Thailand, the graduated spread and mixed panel composition suggest that the primacy slot is structurally available — the surface has not consolidated around a single reference source.
Read within the scope and limitations of this card.
Observatory Reading — Citable Proof Capsule
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- Scope:
- Luxury Yachting Thailand · Phuket / Koh Samui
- Surface:
- AI Overview · Google · Desktop
- Observed:
- Sep 28 – Oct 4, 2026
- Published:
- October 6, 2026
Method: How readings are scoped · Run metadata · Source protocol · Corrections and right of reply
Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.
Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Terms · Citation guide
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The complete citation record · revision f1140a471a50cea9
Who controls Google's AI Overview for Luxury Yachting Thailand, Phuket / Koh Samui? Source: https://theobservatory.io/articles/luxury-yacht-charter-phuket-koh-samui-ai-overview-control-september-28-to-october-4-2026 Scope: Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Google · Desktop Family: Ranking Top 10 Observed: Sep 28 – Oct 4, 2026 (2026-09-28/2026-10-04) Published: October 6, 2026 Method — How readings are scoped: https://theobservatory.io/method#standards Method — Run metadata: https://theobservatory.io/method/panel#run-metadata Method — Source protocol: https://theobservatory.io/method#source-protocol Method — Corrections and right of reply: https://theobservatory.io/method#corrections Public table: https://theobservatory.io/articles/luxury-yacht-charter-phuket-koh-samui-ai-overview-control-september-28-to-october-4-2026/data.csv Citation text: https://theobservatory.io/articles/luxury-yacht-charter-phuket-koh-samui-ai-overview-control-september-28-to-october-4-2026/citation.txt Reuse terms: https://theobservatory.io/terms YachtCharterFleet holds the strongest AI opening share on this market across the 7-run window from September 28 – October 4, 2026, at 19.77%. Key facts: • YachtCharterFleet: 20% AI opening share · opening in 7/7 runs • facebook.com: 13% AI opening share · opening in 7/7 runs • Blue Voyage Thailand: 10% AI opening share · opening in 7/7 runs Published table — AIO opening control — top 10 (Sep 28 – Oct 4, 2026 · 105 queries per run · 7 comparable runs): Rank · Actor · AIO opening control 1. YachtCharterFleet — 19.77% AI opening share · opening in 7/7 runs — #1 2. facebook.com — 13.41% AI opening share · opening in 7/7 runs — #2 3. Blue Voyage Thailand — 9.77% AI opening share · opening in 7/7 runs — #3 4. asiaglobalyachting.com — 8.64% AI opening share · opening in 7/7 runs — #4 5. yacht-rental-phuket.com — 7.73% AI opening share · opening in 6/7 runs — #5 6. instagram.com — 5.68% AI opening share · opening in 7/7 runs — #6 7. youtube.com — 5.00% AI opening share · opening in 7/7 runs — #7 8. Fraser Yachts — 4.55% AI opening share · opening in 3/7 runs — #8 9. Simpson Yacht Charter / Simpson Marine — 3.41% AI opening share · opening in 6/7 runs — #9 10. Boat Lagoon Yachting — 2.95% AI opening share · opening in 4/7 runs — #10 Reading basis: This card observes the AI Overview opening-control rail for Luxury Yachting Thailand in Thailand on Google desktop across 7 comparable scheduled runs in the observation period September 28 – October 4, 2026. The panel ranks the top-10 actors by cumulative AI opening volume over the period, aggregated from 105 observed queries per run. Per-actor AI opening share is the sum of each actor's opening values across all comparable runs divided by one single period-wide denominator. AI Overview opening-control evidence was available on 7 of 7 runs in the window. The primary metric is AI opening share on this market. Limitations and non-claims: — Observes the observed AI answer surface only; within a defined scope and window. — A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share. — Scoped to Luxury Yachting Thailand Phuket / Koh Samui, October 2026; not generalisable beyond this market and window. — The Observatory · Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Google · Desktop · Sep 28 – Oct 4, 2026 Based on governed AAI Kernel evidence. Capture identifier: pr_1791087792980_mmnl1e. Cite freely with attribution. Published by The Observatory. Source footnote: Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims. Attribution: Published by The Observatory · Based on an AAI Kernel capture · governed by The Observatory editorial system Cite: According to The Observatory (October 6, 2026), Who controls Google's AI Overview for Luxury Yachting Thailand, Phuket / Koh Samui?. https://theobservatory.io/articles/luxury-yacht-charter-phuket-koh-samui-ai-overview-control-september-28-to-october-4-2026 This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset. Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking. Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Revision: f1140a471a50cea9
This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.

— The Observatory · Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Google · Desktop · Sep 28 – Oct 4, 2026
Based on governed AAI Kernel evidence. Capture identifier pr_1791087792980_mmnl1e. Cite freely with attribution. Published by The Observatory.
FAQ
- What does AI opening share measure?
- AI opening share measures which actor is cited at the very opening of an AI Overview answer — the source AI reaches for first when constructing its response. It is distinct from general citation share, which counts all sources cited anywhere in the AI Overview, and from organic search ranking.
- Does this card prove a longer-term trend?
- No. This observation covers 7 comparable scheduled runs in an observation period from September 28 – October 4, 2026. It does not establish a longer-term trend. AI Overview opening behavior is volatile across queries, models, and dates; future windows may produce different results.
- Why do social platforms appear on a luxury yachting opening-control rail?
- AI Overviews select opening sources based on the content they surface for each query, not on the domain's business classification. Social platforms such as facebook.com, instagram.com, and youtube.com carry user-generated content relevant to these queries, and the AI engine may reach for that content first when opening an answer.
Scope and limitations
Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Sep 28 – Oct 4, 2026 · what this card does not claim
- Observes the observed AI answer surface only; within a defined scope and window.
- A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
- Scoped to Luxury Yachting Thailand Phuket / Koh Samui, October 2026; not generalisable beyond this market and window.
Method & source
This card observes the AI Overview opening-control rail for Luxury Yachting Thailand in Thailand on Google desktop across 7 comparable scheduled runs in the observation period September 28 – October 4, 2026. The panel ranks the top-10 actors by cumulative AI opening volume over the period, aggregated from 105 observed queries per run. Per-actor AI opening share is the sum of each actor's opening values across all comparable runs divided by one single period-wide denominator. AI Overview opening-control evidence was available on 7 of 7 runs in the window. The primary metric is AI opening share on this market.
The complete methodology — scope, panels, run conditions and corrections — is set out on the Method page.
Source protocol · How readings are scoped · Run metadata · Corrections
Period observation across 7 comparable scheduled runs (September 28 – October 4, 2026). AI Overview opening-control evidence available on 7 of 7 runs. This observation does not establish a longer-term trend. No claim about general citation share or organic visibility.
A capture from AAI Kernel’s governed intelligence — published by The Observatory. One reading of many; the publication date is distinct from the observed window shown above.Published 2026-10-06 · Governed capture ID · pr_1791087792980_mmnl1e
Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
Right of replyNamed in this reading? Submit a correction or a response.
Send the reading link and your proposed correction or statement to right-of-reply@theobservatory.io. We review attribution, relevance and legal concerns before publication. Our correction and reply process explains what happens next.
Governed measurements and verbatim quotations from observed AI models are distinct from The Observatory’s editorial interpretations. Original model statements are preserved as observed, including any inaccuracies they may contain. Learn more about our verification and editorial standards
Submit a statement → right-of-reply@theobservatory.ioHow we read this
Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
Method & SourceContinue the reading
The Luxury Yachting Thailand room places this AI Overview Ranking — Top 10 reading alongside the market’s other published observations.
For the same observation window, Sep 28 – Oct 4, 2026, Luxury Yachting Thailand is also read in the AI Citation Ranking — Top 5 table, the Organic Ranking — Top 5 table and the Query Spotlight table; each keeps its own reading basis.
The Amalfi / Capri / Positano reading and Athens / Mykonos / Santorini / Corfu reading examine the same AI Overview Ranking — Top 10 for Sep 28 – Oct 4, 2026; compare the stated reading bases before drawing a cross-market conclusion.







