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Ranking Top 10 · AI Overview

Who controls Google's AI Overview for Luxury Yachting Thailand, Phuket / Koh Samui?

YachtCharterFleet holds the strongest AI opening share on the Luxury Yachting Thailand market across the 7-run window August 17–23, 2026, recording 18.30% of all AI answer openings observed over the period.

By The Observatory DeskPublished Observed   TheObservatory.io
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Wooden motorboat bow with amber teak planking and chrome railings, white foamy wake spreading across deep blue water toward silhouetted islands.
AI-generated illustration · The Observatory
Governed readingMeasured by AAI Kernel · published by The ObservatoryCapture pr_1787900511111_ksftm9
Market
Luxury Yachting Thailand
Location
Phuket / Koh Samui
Observed period
August 17–23, 2026
Run type
Period run · 7 comparable runs
Queries
105 queries per run
Search engine
Google
Device
Desktop
Source location
Thailand
Reading
Ranking Top 10 · AI Overview
“On Thailand's luxury yachting AI opening-control rail, YachtCharterFleet leads a top-10 panel where no actor approaches concentrated control.”

Quick answer

asiaglobalyachting.com follows at 15.09%, with Blue Voyage Thailand at 13.21%.

Key reading

Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · August 17–23, 2026

YachtCharterFleet holds the strongest AI opening share on this market in this card scope, at 18.30%, but the surface falls well short of concentrated control across these 7 comparable runs. asiaglobalyachting.com sits 3.21 percentage points behind YachtCharterFleet on AI opening share on this market, while Blue Voyage Thailand sits 5.09 percentage points behind. The top 3 actors together hold more than the remaining 7 combined, yet even the rank-1 actor accumulated less than a fifth of all observed openings over the period. The 9 sources behind YachtCharterFleet range from 15.09% down to 3.58%, producing a spread of 14.72 percentage points across the full panel. 8 of the 10 actors on the panel opened AI answers in all 7 comparable runs; 2 opened AI answers in fewer runs — a broad base of opening-level participation across the window.

Core metric

AIO opening control — top 10 · Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · August 17–23, 2026

Observed metric

AIO opening control — top 10

August 17–23, 2026105 queries per run7 comparable runs
AIO opening control — top 10 · Luxury Yachting Thailand · Phuket / Koh Samui · August 17–23, 2026 · 7 comparable runs · AI Overview · 10 ranked rows
ActorRankAIO opening sharePresence
YachtCharterFleet#118.30% AI opening shareopening in 7/7 runs
asiaglobalyachting.com#215.09% AI opening shareopening in 7/7 runs
Blue Voyage Thailand#313.21% AI opening shareopening in 7/7 runs
Faraway Yachting#49.81% AI opening shareopening in 7/7 runs
yacht-rental-phuket.com#59.43% AI opening shareopening in 7/7 runs
Simpson Yacht Charter / Simpson Marine#65.66% AI opening shareopening in 7/7 runs
youtube.com#75.09% AI opening shareopening in 7/7 runs
Fraser Yachts#84.72% AI opening shareopening in 6/7 runs
facebook.com#93.58% AI opening shareopening in 7/7 runs
Burgess Yachts#103.58% AI opening shareopening in 5/7 runs
How to read this tableThese three measures describe how prominently actors appear at the beginning of Google's AI Overview answers. Each should be read separately.Rank — The actor's position based on its total number of recorded opening appearances during the period.AIO opening share — The actor's percentage of recorded openings among the sources included in the measurement.Presence — The number of comparable daily observations in which the actor appeared at least once in an AI Overview opening.For a full explanation of how these rankings are calculated, see Method & Standards.Reading basis. This card observes the AI Overview opening-control rail for Luxury Yachting Thailand in Thailand on Google desktop across 7 comparable scheduled runs in the observation period August 17–23, 2026. The governed top-10 panel is ranked by cumulative AI opening volume over the period, with per-actor values calculated as the sum of each actor's openings divided by one single period-wide denominator. The primary metric is AI opening share on this market. The source-run query set comprises 105 observed queries. AI Overview opening-control evidence was available on 7 of 7 runs in the comparable window.Read with how readings are scoped and run metadata · what this card does not claim.Produced using AI and automated checks. See methodology.

How the actors read on the surface

Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · August 17–23, 2026

YachtCharterFleet

YachtCharterFleet holds the strongest AI opening share on this market in this card scope, at 18.30%, and opened AI answers on 7 of 7 comparable runs. Its cumulative opening volume over the period places it at rank 1 on this opening-control rail, though the gap to the next actor is 3.21 percentage points — a narrow margin for a surface this distributed.

asiaglobalyachting.com

asiaglobalyachting.com records 15.09% AI opening share on this market and sits 3.21 percentage points behind YachtCharterFleet. It opened AI answers on 7 of 7 comparable runs, matching the rank-1 actor on presence frequency across the window.

Blue Voyage Thailand

Blue Voyage Thailand records 13.21% AI opening share on this market, sitting 5.09 percentage points behind YachtCharterFleet. It opened AI answers on 7 of 7 comparable runs, placing it among the actors with full opening presence across the window.

Faraway Yachting

Faraway Yachting records 9.81% AI opening share on this market and sits 8.49 percentage points behind YachtCharterFleet. It opened AI answers on 7 of 7 comparable runs, maintaining opening-level signal across every observation in the window.

yacht-rental-phuket.com

yacht-rental-phuket.com records 9.43% AI opening share on this market, sitting 8.87 percentage points behind YachtCharterFleet. It opened AI answers on 7 of 7 comparable runs, placing it in the mid-panel tier by cumulative opening volume.

Simpson Yacht Charter / Simpson Marine

Simpson Yacht Charter / Simpson Marine records 5.66% AI opening share on this market and sits 12.64 percentage points behind YachtCharterFleet. It opened AI answers on 7 of 7 comparable runs, though its cumulative share places it in the lower portion of the panel.

youtube.com

youtube.com is a social platform on this panel, recording 5.09% AI opening share on this market. It sits 13.21 percentage points behind YachtCharterFleet and opened AI answers on 7 of 7 comparable runs — the only general-purpose platform in the upper half of the governed panel.

Fraser Yachts

Fraser Yachts records 4.72% AI opening share on this market and sits 13.58 percentage points behind YachtCharterFleet. It opened AI answers on 6 of 7 comparable runs, one of the two actors on the panel with fewer than full-window presence.

facebook.com

facebook.com is a social platform recording 3.58% AI opening share on this market. It sits 14.72 percentage points behind YachtCharterFleet and opened AI answers on 7 of 7 comparable runs, despite its low cumulative opening volume.

Burgess Yachts

Burgess Yachts records 3.58% AI opening share on this market — the same displayed value as facebook.com on the metric, though the two hold distinct governed ranks. Burgess Yachts sits 14.72 percentage points behind YachtCharterFleet and opened AI answers on 5 of 7 comparable runs, the lowest presence frequency on the panel.

Pattern on the observed surface

Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · August 17–23, 2026

The AI opening-control rail for Luxury Yachting Thailand is

The AI opening-control rail for Luxury Yachting Thailand is distributed rather than concentrated. The top 3 actors together hold more than the remaining 7 combined, but the rank-1 share at 18.30% leaves the surface far from single-actor control. The 9 sources behind YachtCharterFleet range from 15.09% down to 3.58%, producing a long, graduated tail rather than a sharp cliff. Two social platforms — youtube.com and facebook.com — appear alongside specialist domains, giving the panel a mixed composition. 8 of the 10 actors on the panel opened AI answers in all 7 comparable runs; 2 opened AI answers in fewer runs, indicating broad participation across the window at the opening level.

Why this reading matters

Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · August 17–23, 2026

YachtCharterFleet holds the rank-1 position on this AI opening-control rail, yet the gap to asiaglobalyachting.com is only 3.21 percentage points — the narrowest leader-to-second gap on the panel. Meanwhile, the bottom of the panel features two actors at an identical 3.58% opening share (facebook.com and Burgess Yachts), one a social platform and the other a niche domain. The contrast between a tight top and a compressed bottom frames a surface where the opening-control contest is live at both ends.

Market implication

Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · August 17–23, 2026

The Luxury Yachting Thailand AI opening-control surface is distributed across the governed top-10 panel, with no single actor approaching a controlling position on this observed surface across the 7-run window. This observation signals that AI Overview opening behavior on this market draws from a broad set of sources rather than defaulting to one. For any actor monitoring its AI primacy position, the narrow 3.21 percentage-point gap between rank 1 and rank 2 suggests that the opening-control hierarchy on this surface is not settled by cumulative volume alone.

Read within the scope and limitations of this card.

Observatory Reading — Citable Proof Capsule

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Scope:
Luxury Yachting Thailand · Phuket / Koh Samui
Surface:
AI Overview · Google · Desktop
Observed:
August 17–23, 2026
Published:
August 25, 2026

Method: How readings are scoped · Run metadata · Source protocol · Corrections and right of reply

Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.

Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Terms · Citation guide

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The complete citation record · revision bdf2113397bd1d11
Who controls Google's AI Overview for Luxury Yachting Thailand, Phuket / Koh Samui?

Source: https://theobservatory.io/articles/luxury-yacht-charter-phuket-koh-samui-ai-overview-control-august-17-23-2026
Scope: Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Google · Desktop
Family: Ranking Top 10
Observed: August 17–23, 2026 (2026-08-17/2026-08-23)
Published: August 25, 2026
Method — How readings are scoped: https://theobservatory.io/method#standards
Method — Run metadata: https://theobservatory.io/method/panel#run-metadata
Method — Source protocol: https://theobservatory.io/method#source-protocol
Method — Corrections and right of reply: https://theobservatory.io/method#corrections
Public table: https://theobservatory.io/articles/luxury-yacht-charter-phuket-koh-samui-ai-overview-control-august-17-23-2026/data.csv
Citation text: https://theobservatory.io/articles/luxury-yacht-charter-phuket-koh-samui-ai-overview-control-august-17-23-2026/citation.txt
Reuse terms: https://theobservatory.io/terms

YachtCharterFleet holds the strongest AI opening share on the Luxury Yachting Thailand market across the 7-run window August 17–23, 2026, recording 18.30% of all AI answer openings observed over the period.

Key facts:
• YachtCharterFleet: 18% AI opening share · opening in 7/7 runs
• asiaglobalyachting.com: 15% AI opening share · opening in 7/7 runs
• Blue Voyage Thailand: 13% AI opening share · opening in 7/7 runs

Published table — AIO opening control — top 10 (August 17–23, 2026 · 105 queries per run · 7 comparable runs): Rank · Actor · AIO opening control
1. YachtCharterFleet — 18.30% AI opening share · opening in 7/7 runs — #1
2. asiaglobalyachting.com — 15.09% AI opening share · opening in 7/7 runs — #2
3. Blue Voyage Thailand — 13.21% AI opening share · opening in 7/7 runs — #3
4. Faraway Yachting — 9.81% AI opening share · opening in 7/7 runs — #4
5. yacht-rental-phuket.com — 9.43% AI opening share · opening in 7/7 runs — #5
6. Simpson Yacht Charter / Simpson Marine — 5.66% AI opening share · opening in 7/7 runs — #6
7. youtube.com — 5.09% AI opening share · opening in 7/7 runs — #7
8. Fraser Yachts — 4.72% AI opening share · opening in 6/7 runs — #8
9. facebook.com — 3.58% AI opening share · opening in 7/7 runs — #9
10. Burgess Yachts — 3.58% AI opening share · opening in 5/7 runs — #10

Reading basis: This card observes the AI Overview opening-control rail for Luxury Yachting Thailand in Thailand on Google desktop across 7 comparable scheduled runs in the observation period August 17–23, 2026. The governed top-10 panel is ranked by cumulative AI opening volume over the period, with per-actor values calculated as the sum of each actor's openings divided by one single period-wide denominator. The primary metric is AI opening share on this market. The source-run query set comprises 105 observed queries. AI Overview opening-control evidence was available on 7 of 7 runs in the comparable window.

Limitations and non-claims:
— Observes the observed AI answer surface only; within a defined scope and window.
— A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
— Scoped to Luxury Yachting Thailand Phuket / Koh Samui, August 2026; not generalisable beyond this market and window.

— The Observatory · Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Google · Desktop · August 17–23, 2026
Based on governed AAI Kernel evidence. Capture identifier: pr_1787900511111_ksftm9. Cite freely with attribution. Published by The Observatory.
Source footnote: Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
Attribution: Published by The Observatory · Based on an AAI Kernel capture · governed by The Observatory editorial system
Cite: According to The Observatory (August 25, 2026), Who controls Google's AI Overview for Luxury Yachting Thailand, Phuket / Koh Samui?. https://theobservatory.io/articles/luxury-yacht-charter-phuket-koh-samui-ai-overview-control-august-17-23-2026

This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.
Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.
Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date.
Revision: bdf2113397bd1d11

This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.

The Observatory — attested

— The Observatory · Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · Google · Desktop · August 17–23, 2026

Based on governed AAI Kernel evidence. Capture identifier pr_1787900511111_ksftm9. Cite freely with attribution. Published by The Observatory.

FAQ

What does AI opening share measure?
AI opening share captures which actor is cited at the very opening of an AI Overview answer — the primacy slot. It does not measure general citation share (a separate metric) or organic search ranking. On this card, values are aggregated across 7 comparable scheduled runs using one single period-wide denominator.
Does this card establish a longer-term trend?
No. This analysis covers 7 comparable runs over a single week (August 17–23, 2026). Current standings reflect this short window only. This observation does not establish a longer-term trend, and AI Overview opening behavior is volatile across queries, models, and dates.
Why do facebook.com and Burgess Yachts show the same opening share but different ranks?
Both actors record 3.58% AI opening share on this market. They are tied on the metric value, but the governed ranking applies a deterministic tie-break that assigns distinct positions — rank 9 and rank 10 respectively. The tie is on the metric, not on the rank.

Scope and limitations

Luxury Yachting Thailand · Phuket / Koh Samui · AI Overview · August 17–23, 2026 · what this card does not claim

  • Observes the observed AI answer surface only; within a defined scope and window.
  • A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
  • Scoped to Luxury Yachting Thailand Phuket / Koh Samui, August 2026; not generalisable beyond this market and window.

Method & source

This card observes the AI Overview opening-control rail for Luxury Yachting Thailand in Thailand on Google desktop across 7 comparable scheduled runs in the observation period August 17–23, 2026. The governed top-10 panel is ranked by cumulative AI opening volume over the period, with per-actor values calculated as the sum of each actor's openings divided by one single period-wide denominator. The primary metric is AI opening share on this market. The source-run query set comprises 105 observed queries. AI Overview opening-control evidence was available on 7 of 7 runs in the comparable window.

The complete methodology — scope, panels, run conditions and corrections — is set out on the Method page.

Source protocol · How readings are scoped · Run metadata · Corrections

Period observation across 7 comparable scheduled runs (August 17–23, 2026). AI Overview opening-control evidence available on 7 of 7 runs. This observation does not establish a longer-term trend. No claim about general citation share or organic visibility.

A capture from AAI Kernel’s governed intelligence — published by The Observatory. One reading of many; the publication date is distinct from the observed window shown above.Published 2026-08-25 · Governed capture ID · pr_1787900511111_ksftm9

Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.

Right of replyNamed in this reading? Submit a correction or a response.

Send the reading link and your proposed correction or statement to right-of-reply@theobservatory.io. We review attribution, relevance and legal concerns before publication. Our correction and reply process explains what happens next.

Governed measurements and verbatim quotations from observed AI models are distinct from The Observatory’s editorial interpretations. Original model statements are preserved as observed, including any inaccuracies they may contain. Learn more about our verification and editorial standards

Submit a statement → right-of-reply@theobservatory.io

How we read this

Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.

Method & Source

Continue the reading

The Luxury Yachting Thailand room places this AI Overview Ranking — Top 10 reading alongside the market’s other published observations.

For the same observation window, August 17–23, 2026, Luxury Yachting Thailand is also read in the AI Citation Ranking — Top 5 table, the Organic Ranking — Top 5 table and the Query Spotlight table; each keeps its own reading basis.

The Amalfi / Capri / Positano reading and Athens / Mykonos / Santorini / Corfu reading examine the same AI Overview Ranking — Top 10 for August 17–23, 2026; compare the stated reading bases before drawing a cross-market conclusion.

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