— Ranking Top 10 · AI Overview —
Who controls Google's AI Overview for Luxury Villa Rental (Phuket & Koh Samui), Thailand?
Forbes & Partners holds the strongest AI opening share on the Luxury Villa Rental Thailand (Phuket & Koh Samui) market at 24.69%, observed across 7 comparable scheduled runs in the observation period August 24–30, 2026.
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- Market
- Luxury Villa Rental (Phuket & Koh Samui)
- Location
- Thailand
- Observed period
- August 24–30, 2026
- Run type
- Period run · 7 comparable runs
- Queries
- 96 queries per run
- Search engine
- Device
- Desktop
- Source location
- Thailand
- Reading
- Ranking Top 10 · AI Overview
“No actor has locked the AI primacy slot on Thailand's luxury villa surface — the opening-control rail remains contested across the top 10.”
Quick answer
Elite Havens sits 0.49 percentage points behind at 24.20%.
Key reading
Luxury Villa Rental (Phuket & Koh Samui) · Thailand · AI Overview · August 24–30, 2026
Forbes & Partners holds the rank-1 position on the period-wide AI opening-control ranking at 24.69%, but Elite Havens records 24.20% — a gap of just 0.49 percentage points. The top 2 actors together hold more than the remaining 8 combined. AI Overview opening-control evidence was available on 6 of 7 runs in the comparable window; one run on August 27, 2026 returned no AI Overview source competitors. None of the 10 actors on the panel opened AI answers in all 7 comparable runs.
Core metric
AIO opening control — top 10 · Luxury Villa Rental (Phuket & Koh Samui) · Thailand · AI Overview · August 24–30, 2026
Observed metric
AIO opening control — top 10
| Actor | Rank | AIO opening share | Presence |
|---|---|---|---|
| Forbes & Partners | #1 | 24.69% AI opening share | opening in 6/7 runs |
| Elite Havens | #2 | 24.20% AI opening share | opening in 6/7 runs |
| facebook.com | #3 | 11.11% AI opening share | opening in 6/7 runs |
| The Luxury Signature | #4 | 9.14% AI opening share | opening in 6/7 runs |
| Thailand Retreats | #5 | 3.70% AI opening share | opening in 6/7 runs |
| youtube.com | #6 | 3.70% AI opening share | opening in 5/7 runs |
| The Luxe Nomad | #7 | 3.21% AI opening share | opening in 5/7 runs |
| Inspiring Villas | #8 | 2.96% AI opening share | opening in 4/7 runs |
| tripadvisor.com | #9 | 2.47% AI opening share | opening in 4/7 runs |
| Exceptional Villas | #10 | 2.47% AI opening share | opening in 3/7 runs |
How the actors read on the surface
Luxury Villa Rental (Phuket & Koh Samui) · Thailand · AI Overview · August 24–30, 2026
Forbes & Partners holds the rank-1 position on the period-wide AI opening-control ranking at 24.69% of cumulative AI answer openings observed across the window. The specialist domain opened AI answers on 6 of 7 comparable runs. The spread between Forbes & Partners and the rank-10 actor is 22.22 percentage points.
Elite Havens records 24.20% AI opening share on this market, sitting 0.49 percentage points behind Forbes & Partners on AI opening share on this market. The specialist operator opened AI answers on 6 of 7 comparable runs, matching the rank-1 actor's presence frequency across the window.
facebook.com records 11.11% AI opening share on this market and sits 13.58 percentage points behind Forbes & Partners. As a social platform rather than a specialist operator, its rank-3 position on this opening-control rail signals that AI answers on this market draw from user-generated content alongside specialist domains. facebook.com opened AI answers on 6 of 7 comparable runs.
The Luxury Signature records 9.14% AI opening share on this market and sits 15.56 percentage points behind Forbes & Partners. The specialist domain opened AI answers on 6 of 7 comparable runs, placing it in the upper half of the panel by presence frequency.
Thailand Retreats records 3.70% AI opening share on this market and sits 20.99 percentage points behind Forbes & Partners. The specialist domain opened AI answers on 6 of 7 comparable runs despite its lower cumulative opening volume.
youtube.com records 3.70% AI opening share on this market, tying Thailand Retreats on the metric while sitting at rank 6 in the governed panel. The general-purpose platform opened AI answers on 5 of 7 comparable runs.
The Luxe Nomad records 3.21% AI opening share on this market and sits 21.48 percentage points behind Forbes & Partners. The focused source opened AI answers on 5 of 7 comparable runs.
Inspiring Villas records 2.96% AI opening share on this market and sits 21.73 percentage points behind Forbes & Partners. The specialist domain opened AI answers on 4 of 7 comparable runs, a lower presence frequency than the top four actors on this panel.
tripadvisor.com records 2.47% AI opening share on this market and sits 22.22 percentage points behind Forbes & Partners. The aggregator domain opened AI answers on 4 of 7 comparable runs.
Exceptional Villas records 2.47% AI opening share on this market, tying tripadvisor.com on the metric while holding rank 10 in the governed panel. The niche domain opened AI answers on 3 of 7 comparable runs, the lowest presence frequency on this panel.
Pattern on the observed surface
Luxury Villa Rental (Phuket & Koh Samui) · Thailand · AI Overview · August 24–30, 2026
The panel is top-heavy
The panel is top-heavy: the top 3 actors together hold more than the remaining 7 combined. Within that top tier, two specialist domains — Forbes & Partners and Elite Havens — sit nearly level, separated by 0.49 percentage points, while a social platform (facebook.com) occupies rank 3. The 9 sources behind Forbes & Partners range from 24.20% down to 2.47%. The mix of specialist operators, social platforms, aggregator domains, and niche domains on this panel means AI Overview opening behavior on this market draws from structurally different source types rather than a single category of actor.
Why this reading matters
Luxury Villa Rental (Phuket & Koh Samui) · Thailand · AI Overview · August 24–30, 2026
Forbes & Partners holds the rank-1 position on this AI opening-control rail, yet the top 2 actors together hold more than the remaining 8 combined while being separated by only 0.49 percentage points. The opening-control surface is concentrated at the top and contested at every level of the panel.
Market implication
Luxury Villa Rental (Phuket & Koh Samui) · Thailand · AI Overview · August 24–30, 2026
The top 2 actors together hold more than the remaining 8 combined on this AI opening-control rail, yet the gap between them is only 0.49 percentage points. None of the 10 actors on the panel opened AI answers in all 7 comparable runs. For any operator monitoring AI primacy on the Luxury Villa Rental Thailand (Phuket & Koh Samui) market, these observations signal that the AI opening-control rail is concentrated around two specialist domains but has not consolidated around a single reference source on this observed surface across the window.
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Observatory Reading — Citable Proof Capsule
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- Scope:
- Luxury Villa Rental (Phuket & Koh Samui) · Thailand
- Surface:
- AI Overview · Google · Desktop
- Observed:
- August 24–30, 2026
- Published:
- September 1, 2026
Method: How readings are scoped · Run metadata · Source protocol · Corrections and right of reply
Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.
Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Terms · Citation guide
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The complete citation record · revision 6cc7c5e8088d7458
Who controls Google's AI Overview for Luxury Villa Rental (Phuket & Koh Samui), Thailand? Source: https://theobservatory.io/articles/luxury-villa-rental-thailand-ai-overview-control-august-24-30-2026 Scope: Luxury Villa Rental (Phuket & Koh Samui) · Thailand · AI Overview · Google · Desktop Family: Ranking Top 10 Observed: August 24–30, 2026 (2026-08-24/2026-08-30) Published: September 1, 2026 Method — How readings are scoped: https://theobservatory.io/method#standards Method — Run metadata: https://theobservatory.io/method/panel#run-metadata Method — Source protocol: https://theobservatory.io/method#source-protocol Method — Corrections and right of reply: https://theobservatory.io/method#corrections Public table: https://theobservatory.io/articles/luxury-villa-rental-thailand-ai-overview-control-august-24-30-2026/data.csv Citation text: https://theobservatory.io/articles/luxury-villa-rental-thailand-ai-overview-control-august-24-30-2026/citation.txt Reuse terms: https://theobservatory.io/terms Forbes & Partners holds the strongest AI opening share on the Luxury Villa Rental Thailand (Phuket & Koh Samui) market at 24.69%, observed across 7 comparable scheduled runs in the observation period August 24–30, 2026. Key facts: • Forbes & Partners: 25% AI opening share · opening in 6/7 runs • Elite Havens: 24% AI opening share · opening in 6/7 runs • facebook.com: 11% AI opening share · opening in 6/7 runs Published table — AIO opening control — top 10 (August 24–30, 2026 · 96 queries per run · 7 comparable runs): Rank · Actor · AIO opening control 1. Forbes & Partners — 24.69% AI opening share · opening in 6/7 runs — #1 2. Elite Havens — 24.20% AI opening share · opening in 6/7 runs — #2 3. facebook.com — 11.11% AI opening share · opening in 6/7 runs — #3 4. The Luxury Signature — 9.14% AI opening share · opening in 6/7 runs — #4 5. Thailand Retreats — 3.70% AI opening share · opening in 6/7 runs — #5 6. youtube.com — 3.70% AI opening share · opening in 5/7 runs — #6 7. The Luxe Nomad — 3.21% AI opening share · opening in 5/7 runs — #7 8. Inspiring Villas — 2.96% AI opening share · opening in 4/7 runs — #8 9. tripadvisor.com — 2.47% AI opening share · opening in 4/7 runs — #9 10. Exceptional Villas — 2.47% AI opening share · opening in 3/7 runs — #10 Reading basis: This card observes the AI Overview opening-control rail for Luxury Villa Rental Thailand (Phuket & Koh Samui) in Thailand on Google desktop across 7 comparable scheduled runs in the observation period August 24–30, 2026. The panel ranks the top 10 actors by cumulative AI opening volume over the period, aggregated from 96 observed queries. Per-actor metric values represent the sum of each actor's AI answer openings across all comparable runs, divided by one single period-wide denominator. AI Overview opening-control evidence was available on 6 of 7 runs. One run on August 27, 2026 returned no AI Overview source competitors; aggregated values use the 6 runs with evidence. The primary metric is AI opening share on this market. Limitations and non-claims: — Observes the observed AI answer surface only; within a defined scope and window. — A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share. — Scoped to Luxury Villa Rental (Phuket & Koh Samui) Thailand, August 2026; not generalisable beyond this market and window. — The Observatory · Luxury Villa Rental (Phuket & Koh Samui) · Thailand · AI Overview · Google · Desktop · August 24–30, 2026 Based on governed AAI Kernel evidence. Capture identifier: pr_1788063728454_skfcar. Cite freely with attribution. Published by The Observatory. Source footnote: Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims. Attribution: Published by The Observatory · Based on an AAI Kernel capture · governed by The Observatory editorial system Cite: According to The Observatory (September 1, 2026), Who controls Google's AI Overview for Luxury Villa Rental (Phuket & Koh Samui), Thailand?. https://theobservatory.io/articles/luxury-villa-rental-thailand-ai-overview-control-august-24-30-2026 This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset. Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking. Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Revision: 6cc7c5e8088d7458
This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.
— The Observatory · Luxury Villa Rental (Phuket & Koh Samui) · Thailand · AI Overview · Google · Desktop · August 24–30, 2026
Based on governed AAI Kernel evidence. Capture identifier pr_1788063728454_skfcar. Cite freely with attribution. Published by The Observatory.
FAQ
- What does 'AI opening share on this market' measure?
- It measures which actor is cited at the opening of AI Overview answers — the source AI reaches for first when answering this market's queries. It is not general citation share, and it is not organic search ranking.
- Why was AI Overview opening-control evidence missing on one run?
- AI Overview opening-control evidence was available on 6 of 7 runs in the comparable window. One run on August 27, 2026 returned no AI Overview source competitors — meaning the AI Overview surface either did not appear or appeared without source citations on that date. Aggregated values are computed from the 6 runs with available evidence.
- Does this card prove a longer-term trend or reflect organic search visibility?
- This observation does not establish a longer-term trend. It reads only the AI Overview opening-control rail across a 7-run window. AI Overview opening behavior is volatile across queries, models, and dates. No claim about organic search visibility is made.
Scope and limitations
Luxury Villa Rental (Phuket & Koh Samui) · Thailand · AI Overview · August 24–30, 2026 · what this card does not claim
- Observes the observed AI answer surface only; within a defined scope and window.
- A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
- Scoped to Luxury Villa Rental (Phuket & Koh Samui) Thailand, August 2026; not generalisable beyond this market and window.
Method & source
This card observes the AI Overview opening-control rail for Luxury Villa Rental Thailand (Phuket & Koh Samui) in Thailand on Google desktop across 7 comparable scheduled runs in the observation period August 24–30, 2026. The panel ranks the top 10 actors by cumulative AI opening volume over the period, aggregated from 96 observed queries. Per-actor metric values represent the sum of each actor's AI answer openings across all comparable runs, divided by one single period-wide denominator. AI Overview opening-control evidence was available on 6 of 7 runs. One run on August 27, 2026 returned no AI Overview source competitors; aggregated values use the 6 runs with evidence. The primary metric is AI opening share on this market.
The complete methodology — scope, panels, run conditions and corrections — is set out on the Method page.
Source protocol · How readings are scoped · Run metadata · Corrections
Period observation across 7 comparable scheduled runs (August 24–30, 2026). AI Overview opening-control evidence available on 6 of 7 runs. This observation does not establish a longer-term trend. No claim about general citation share or organic visibility.
A capture from AAI Kernel’s governed intelligence — published by The Observatory. One reading of many; the publication date is distinct from the observed window shown above.Published 2026-09-01 · Governed capture ID · pr_1788063728454_skfcar
Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
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Submit a statement → right-of-reply@theobservatory.ioHow we read this
Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
Method & SourceContinue the reading
The Luxury Villa Rental Thailand room places this AI Overview Ranking — Top 10 reading alongside the market’s other published observations.
For the same observation window, August 24–30, 2026, Luxury Villa Rental Thailand is also read in the AI Citation Ranking — Top 5 table, the Organic Ranking — Top 5 table and the Query Spotlight table; each keeps its own reading basis.
The Bali reading and Cancun / Riviera Maya reading examine the same AI Overview Ranking — Top 10 for August 24–30, 2026; compare the stated reading bases before drawing a cross-market conclusion.
