— Ranking Top 10 · AI Overview —
Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?
brandedliving.co holds the rank-1 AI opening share on this market at 15.29%, observed across 7 comparable scheduled runs in the observation period September 7–13, 2026, covering 106 queries on Google desktop in Spain.
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- Market
- Branded Residences Spain
- Location
- Marbella / Mallorca / Madrid
- Observed period
- September 7–13, 2026
- Run type
- Period run · 7 comparable runs
- Queries
- 106 queries per run
- Search engine
- Device
- Desktop
- Source location
- Spain
- Reading
- Ranking Top 10 · AI Overview
“On Branded Residences Spain, AI reaches for ten sources — and none commands the opening.”
Quick answer
brandedliving.co holds the rank-1 AI opening share on this market at 15.29%, observed across 7 comparable scheduled runs in the observation period September 7–13, 2026, covering 106 queries on Google desktop in Spain.
Key reading
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 7–13, 2026
brandedliving.co accumulated the highest AI opening share on this market across the 7-run window at 15.29%, but idealista.com follows at 12.23% — a gap of only 3.06 percentage points. The top 3 actors together hold less than the remaining 7 combined, which means no small cluster controls the opening rail. The 9 sources behind brandedliving.co range from 12.23% down to 5.40%, a spread narrow enough that the panel reads as a field of closely packed competitors rather than a hierarchy with a clear frontrunner. The surface is wide open on this observed AI Overview opening-control rail across the period: the rank-1 share is modest, and the trailing group sits within a tight band behind it.
Core metric
AIO opening control — top 10 · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 7–13, 2026
Observed metric
AIO opening control — top 10
| Actor | Rank | AIO opening share | Presence |
|---|---|---|---|
| brandedliving.co | #1 | 15.29% AI opening share | opening in 7/7 runs |
| idealista.com | #2 | 12.23% AI opening share | opening in 7/7 runs |
| mpdunne.com | #3 | 10.43% AI opening share | opening in 7/7 runs |
| brandedresi.com | #4 | 9.35% AI opening share | opening in 7/7 runs |
| brand-atlas.com | #5 | 8.63% AI opening share | opening in 7/7 runs |
| youtube.com | #6 | 7.55% AI opening share | opening in 7/7 runs |
| marbellanewhomes.com | #7 | 6.65% AI opening share | opening in 7/7 runs |
| tyrian.es | #8 | 6.12% AI opening share | opening in 7/7 runs |
| en.savills.es | #9 | 5.58% AI opening share | opening in 7/7 runs |
| insights.ehl.edu | #10 | 5.40% AI opening share | opening in 7/7 runs |
How the actors read on the surface
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 7–13, 2026
brandedliving.co holds the strongest AI opening share on this market in this card scope, at 15.29%. It opened AI answers on 7 of 7 comparable runs, accumulating the largest share of AI answer openings over the period — though the margin over the next actor is only 3.06 percentage points.
idealista.com records 12.23% AI opening share on this market, sitting 3.06 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs, making it the closest pursuer on the opening-control rail across the window.
mpdunne.com records 10.43% AI opening share on this market and sits 4.86 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs, occupying a position in the upper portion of the panel by cumulative opening volume over the period.
brandedresi.com records 9.35% AI opening share on this market, sitting 5.94 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs, contributing a share that keeps it within reach of the top three on the period-wide ranking.
brand-atlas.com records 8.63% AI opening share on this market and sits 6.65 percentage points behind brandedliving.co. Present in all 7 of 7 comparable runs, it anchors the middle of the governed top-10 panel by cumulative opening volume.
youtube.com records 7.55% AI opening share on this market as a platform rather than specialist operator. It sits 7.73 percentage points behind brandedliving.co and opened AI answers on 7 of 7 comparable runs — the only general-purpose platform on this panel.
marbellanewhomes.com records 6.65% AI opening share on this market, sitting 8.63 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs, placing in the lower portion of the governed panel.
tyrian.es records 6.12% AI opening share on this market and sits 9.17 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs, holding a position near the bottom of the period-wide ranking.
en.savills.es records 5.58% AI opening share on this market, sitting 9.71 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs, placing among the lower-ranked actors on this opening-control rail.
insights.ehl.edu records 5.40% AI opening share on this market and sits 9.89 percentage points behind brandedliving.co — the widest gap on the panel. It opened AI answers on 7 of 7 comparable runs, holding the bottom position on the governed top-10 ranking.
Pattern on the observed surface
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 7–13, 2026
The panel is dispersed
The panel is dispersed. The top 3 actors together hold less than the remaining 7 combined, and the top 2 actors together hold less than the remaining 8 combined — concentration is low by any measure. The 9 sources behind brandedliving.co range from 12.23% down to 5.40%, a gradual descent with no sharp drop-off separating tiers. All 10 actors on the panel opened AI answers in all 7 comparable runs. youtube.com is the sole general-purpose platform on a panel otherwise composed of focused sources and niche domains.
Why this reading matters
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 7–13, 2026
brandedliving.co holds the rank-1 position on this AI Overview opening-control rail, yet its 15.29% share means that the surface distributes the remaining openings across nine other sources. The presence of an educational domain — insights.ehl.edu — alongside property-focused niche domains and a general-purpose platform like youtube.com suggests that AI Overviews draw on a structurally varied set of sources when answering Branded Residences Spain queries, rather than defaulting to a narrow cluster.
Market implication
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 7–13, 2026
The observed opening-control surface for Branded Residences Spain is fragmented across the 7-run window: no single source accumulated a commanding share of AI answer openings. This signals that the AI Overview opening rail for this market is contested ground — the surface has not consolidated around one or two reference sources over the observed period. For any actor monitoring its AI visibility on this market, the reading is that the opening slot remains structurally open rather than locked.
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Observatory Reading — Citable Proof Capsule
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- Scope:
- Branded Residences Spain · Marbella / Mallorca / Madrid
- Surface:
- AI Overview · Google · Desktop
- Observed:
- September 7–13, 2026
- Published:
- September 15, 2026
Method: How readings are scoped · Run metadata · Source protocol · Corrections and right of reply
Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.
Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Terms · Citation guide
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The complete citation record · revision 9c4ad67a3280d1f2
Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid? Source: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-september-7-13-2026 Scope: Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop Family: Ranking Top 10 Observed: September 7–13, 2026 (2026-09-07/2026-09-13) Published: September 15, 2026 Method — How readings are scoped: https://theobservatory.io/method#standards Method — Run metadata: https://theobservatory.io/method/panel#run-metadata Method — Source protocol: https://theobservatory.io/method#source-protocol Method — Corrections and right of reply: https://theobservatory.io/method#corrections Public table: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-september-7-13-2026/data.csv Citation text: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-september-7-13-2026/citation.txt Reuse terms: https://theobservatory.io/terms brandedliving.co holds the rank-1 AI opening share on this market at 15.29%, observed across 7 comparable scheduled runs in the observation period September 7–13, 2026, covering 106 queries on Google desktop in Spain. Key facts: • brandedliving.co: 15% AI opening share · opening in 7/7 runs • idealista.com: 12% AI opening share · opening in 7/7 runs • mpdunne.com: 10% AI opening share · opening in 7/7 runs Published table — AIO opening control — top 10 (September 7–13, 2026 · 106 queries per run · 7 comparable runs): Rank · Actor · AIO opening control 1. brandedliving.co — 15.29% AI opening share · opening in 7/7 runs — #1 2. idealista.com — 12.23% AI opening share · opening in 7/7 runs — #2 3. mpdunne.com — 10.43% AI opening share · opening in 7/7 runs — #3 4. brandedresi.com — 9.35% AI opening share · opening in 7/7 runs — #4 5. brand-atlas.com — 8.63% AI opening share · opening in 7/7 runs — #5 6. youtube.com — 7.55% AI opening share · opening in 7/7 runs — #6 7. marbellanewhomes.com — 6.65% AI opening share · opening in 7/7 runs — #7 8. tyrian.es — 6.12% AI opening share · opening in 7/7 runs — #8 9. en.savills.es — 5.58% AI opening share · opening in 7/7 runs — #9 10. insights.ehl.edu — 5.40% AI opening share · opening in 7/7 runs — #10 Reading basis: This card observes the AI Overview opening-control rail for Branded Residences Spain in Spain on Google desktop across 7 comparable scheduled runs in the observation period September 7–13, 2026. The panel ranks the top-10 actors by cumulative AI opening share aggregated from 106 observed queries. Per-actor values represent the sum of each actor's opening counts across all comparable runs, divided by one single period-wide denominator. AI Overview opening-control evidence was available on 7 of 7 runs in the comparable window. Limitations and non-claims: — Observes the observed AI answer surface only; within a defined scope and window. — A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share. — Scoped to Branded Residences Spain Marbella / Mallorca / Madrid, September 2026; not generalisable beyond this market and window. — The Observatory · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop · September 7–13, 2026 Based on governed AAI Kernel evidence. Capture identifier: pr_1791427222500_jpz0l2. Cite freely with attribution. Published by The Observatory. Source footnote: Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims. Attribution: Published by The Observatory · Based on an AAI Kernel capture · governed by The Observatory editorial system Cite: According to The Observatory (September 15, 2026), Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?. https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-september-7-13-2026 This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset. Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking. Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Revision: 9c4ad67a3280d1f2
This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.
— The Observatory · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop · September 7–13, 2026
Based on governed AAI Kernel evidence. Capture identifier pr_1791427222500_jpz0l2. Cite freely with attribution. Published by The Observatory.
FAQ
- What does 'AI opening share' measure?
- AI opening share captures how often a source is cited at the very opening of an AI Overview answer — the first source AI reaches for when constructing its response. It is distinct from general citation share, which counts all citations regardless of position.
- Does this card prove a longer-term trend?
- This observation does not establish a longer-term trend. It aggregates AI Overview opening-control evidence across 7 comparable scheduled runs in the window September 7–13, 2026. AI Overview opening behavior is volatile across queries, models, and dates; future windows may produce different results.
- Why are all 10 actors present in all 7 runs?
- All 10 actors on the panel opened AI answers in all 7 comparable runs. This means each actor carried opening signal on every run in the window. It does not imply that the ranking order or share values were identical on each run — only that each source appeared at the opening of at least one AI answer on every observed date.
Scope and limitations
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 7–13, 2026 · what this card does not claim
- Observes the observed AI answer surface only; within a defined scope and window.
- A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
- Scoped to Branded Residences Spain Marbella / Mallorca / Madrid, September 2026; not generalisable beyond this market and window.
Method & source
This card observes the AI Overview opening-control rail for Branded Residences Spain in Spain on Google desktop across 7 comparable scheduled runs in the observation period September 7–13, 2026. The panel ranks the top-10 actors by cumulative AI opening share aggregated from 106 observed queries. Per-actor values represent the sum of each actor's opening counts across all comparable runs, divided by one single period-wide denominator. AI Overview opening-control evidence was available on 7 of 7 runs in the comparable window.
The complete methodology — scope, panels, run conditions and corrections — is set out on the Method page.
Source protocol · How readings are scoped · Run metadata · Corrections
Period observation across 7 comparable scheduled runs (September 7–13, 2026). AI Overview opening-control evidence available on 7 of 7 runs. This observation does not establish a longer-term trend. No claim about general citation share or organic visibility.
A capture from AAI Kernel’s governed intelligence — published by The Observatory. One reading of many; the publication date is distinct from the observed window shown above.Published 2026-09-15 · Governed capture ID · pr_1791427222500_jpz0l2
Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
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Governed measurements and verbatim quotations from observed AI models are distinct from The Observatory’s editorial interpretations. Original model statements are preserved as observed, including any inaccuracies they may contain. Learn more about our verification and editorial standards
Submit a statement → right-of-reply@theobservatory.ioHow we read this
Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
Method & SourceContinue the reading
The Branded Residences Spain room places this AI Overview Ranking — Top 10 reading alongside the market’s other published observations.
For the same observation window, September 7–13, 2026, Branded Residences Spain is also read in the AI Citation Ranking — Top 5 table, the Organic Ranking — Top 5 table and the Query Spotlight table; each keeps its own reading basis.
The Dubai reading and London reading examine the same AI Overview Ranking — Top 10 for September 7–13, 2026; compare the stated reading bases before drawing a cross-market conclusion.
