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Ranking Top 10 · AI Overview

Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?

brandedliving.co holds the strongest AI opening share on the Branded Residences Spain market across the 7-run window September 14–20, 2026, at 14.48%.

By The Observatory DeskPublished Observed   TheObservatory.io
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Tall multi-story tower with stacked curved balconies, stone cladding, and a cantilevered glass-and-steel wing glowing amber at dusk.
AI-generated illustration · The Observatory
Governed readingMeasured by AAI Kernel · published by The ObservatoryCapture pr_1789900608825_flbfvk
Market
Branded Residences Spain
Location
Marbella / Mallorca / Madrid
Observed period
September 14–20, 2026
Run type
Period run · 7 comparable runs
Queries
106 queries per run
Search engine
Google
Device
Desktop
Source location
Spain
Reading
Ranking Top 10 · AI Overview
“On Branded Residences Spain, AI reaches for ten different sources first — and none commands even a sixth of the openings.”

Quick answer

idealista.com follows at 11.65%, and the remaining eight actors range down to 5.32%.

Key reading

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 14–20, 2026

brandedliving.co holds the rank-1 position on the period-wide AI opening-control ranking for Branded Residences Spain, at 14.48% of all AI answer openings observed across the 7-run window September 14–20, 2026. idealista.com sits 2.83 percentage points behind brandedliving.co on AI opening share on this market. The top 3 actors together hold less than the remaining 7 combined, which means the surface distributes opening authority broadly rather than concentrating it at the top. The 9 sources behind brandedliving.co range from 11.65% down to 5.32% — a spread of 9.15 percentage points from rank 1 to rank 10. youtube.com is the only general-purpose platform on the panel, occupying rank 7 at 6.32%, while the rest of the governed top-10 panel is composed of focused, niche domains.

Core metric

AIO opening control — top 10 · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 14–20, 2026

Observed metric

AIO opening control — top 10

September 14–20, 2026106 queries per run7 comparable runs
AIO opening control — top 10 · Branded Residences Spain · Marbella / Mallorca / Madrid · September 14–20, 2026 · 7 comparable runs · AI Overview · 10 ranked rows
ActorRankAIO opening sharePresence
brandedliving.co#114.48% AI opening shareopening in 7/7 runs
idealista.com#211.65% AI opening shareopening in 7/7 runs
brandedresi.com#39.15% AI opening shareopening in 7/7 runs
tyrian.es#48.15% AI opening shareopening in 7/7 runs
mpdunne.com#57.82% AI opening shareopening in 7/7 runs
brand-atlas.com#67.15% AI opening shareopening in 7/7 runs
youtube.com#76.32% AI opening shareopening in 7/7 runs
marbellanewhomes.com#85.82% AI opening shareopening in 7/7 runs
en.savills.es#95.82% AI opening shareopening in 6/7 runs
insights.ehl.edu#105.32% AI opening shareopening in 6/7 runs
How to read this tableThese three measures describe how prominently actors appear at the beginning of Google's AI Overview answers. Each should be read separately.Rank — The actor's position based on its total number of recorded opening appearances during the period.AIO opening share — The actor's percentage of recorded openings among the sources included in the measurement.Presence — The number of comparable daily observations in which the actor appeared at least once in an AI Overview opening.For a full explanation of how these rankings are calculated, see Method & Standards.Reading basis. This card observes the AI Overview opening-control rail for Branded Residences Spain in Spain on Google desktop across 7 comparable scheduled runs in the observation period September 14–20, 2026. The governed top-10 panel is ranked by cumulative AI opening volume over the period, with one single period-wide denominator. Per-actor values represent the sum of each actor's openings across all comparable runs divided by that common denominator. AI Overview opening-control evidence was available on 7 of 7 runs. The panel was derived from 106 observed queries. The primary metric is AI opening share on this market.Read with how readings are scoped and run metadata · what this card does not claim.Produced using AI and automated checks. See methodology.

How the actors read on the surface

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 14–20, 2026

brandedliving.co

brandedliving.co holds the strongest AI opening share on this market in this card scope, at 14.48%. It opened AI answers on 7 of 7 comparable runs, placing it among the 8 actors on the panel present across every run in the window.

idealista.com

idealista.com records 11.65% AI opening share on this market, sitting 2.83 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs.

brandedresi.com

brandedresi.com records 9.15% AI opening share on this market and sits 5.32 percentage points behind brandedliving.co. Present in all 7 comparable runs, it anchors the middle tier of this panel.

tyrian.es

tyrian.es records 8.15% AI opening share on this market, sitting 6.32 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs.

mpdunne.com

mpdunne.com records 7.82% AI opening share on this market and sits 6.66 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs, placing it in the mid-panel cluster of niche domains.

brand-atlas.com

brand-atlas.com records 7.15% AI opening share on this market, sitting 7.32 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs.

youtube.com

youtube.com is the sole general-purpose platform on this panel, recording 6.32% AI opening share on this market. It sits 8.15 percentage points behind brandedliving.co and opened AI answers on 7 of 7 comparable runs.

marbellanewhomes.com

marbellanewhomes.com records 5.82% AI opening share on this market and sits 8.65 percentage points behind brandedliving.co. It opened AI answers on 7 of 7 comparable runs.

en.savills.es

en.savills.es records 5.82% AI opening share on this market, matching marbellanewhomes.com on the metric but ranking one position lower in the period-wide panel. It opened AI answers on 6 of 7 comparable runs — one of only 2 actors on the panel that did not appear in every run.

insights.ehl.edu

insights.ehl.edu records 5.32% AI opening share on this market and sits 9.15 percentage points behind brandedliving.co. It opened AI answers on 6 of 7 comparable runs, sharing the lower-presence tier with en.savills.es.

Pattern on the observed surface

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 14–20, 2026

The AI opening-control rail for Branded Residences Spain is

The AI opening-control rail for Branded Residences Spain is dispersed. The top 2 actors together hold less than the remaining 8 combined, and the top 3 actors together hold less than the remaining 7 combined. The spread from rank 1 to rank 10 is 9.15 percentage points — narrow enough that no single source locks the primacy slot. The panel is composed almost entirely of niche domains, with youtube.com the only general-purpose platform present. 8 of the 10 actors on the panel opened AI answers in all 7 comparable runs; 2 opened AI answers in fewer runs.

Why this reading matters

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 14–20, 2026

brandedliving.co holds the rank-1 position on this AI opening-control rail, yet the 9 sources behind brandedliving.co range from 11.65% down to 5.32% — a compressed trailing field. The presence of an educational domain (insights.ehl.edu) alongside property-focused niche domains signals that AI Overview answers on Branded Residences Spain draw from a wider editorial surface than a purely commercial reading might expect.

Market implication

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 14–20, 2026

The dispersed shape of this opening-control panel means that no single actor can treat the AI primacy slot as secured. A shift of even a few percentage points in cumulative opening volume could rearrange the top positions. For any actor monitoring AI visibility on Branded Residences Spain, the observation signals that the opening-control surface is contested ground — not a settled hierarchy.

Read within the scope and limitations of this card.

Observatory Reading — Citable Proof Capsule

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Use this citation capsule instead of copy-pasting fragments. It keeps the scope, capture identifiers, attribution and canonical source attached, so the observation can travel without losing context.

Scope:
Branded Residences Spain · Marbella / Mallorca / Madrid
Surface:
AI Overview · Google · Desktop
Observed:
September 14–20, 2026
Published:
September 22, 2026

Method: How readings are scoped · Run metadata · Source protocol · Corrections and right of reply

Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.

Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Terms · Citation guide

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The complete citation record · revision 674821b76f45af19
Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?

Source: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-september-14-20-2026
Scope: Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop
Family: Ranking Top 10
Observed: September 14–20, 2026 (2026-09-14/2026-09-20)
Published: September 22, 2026
Method — How readings are scoped: https://theobservatory.io/method#standards
Method — Run metadata: https://theobservatory.io/method/panel#run-metadata
Method — Source protocol: https://theobservatory.io/method#source-protocol
Method — Corrections and right of reply: https://theobservatory.io/method#corrections
Public table: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-september-14-20-2026/data.csv
Citation text: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-september-14-20-2026/citation.txt
Reuse terms: https://theobservatory.io/terms

brandedliving.co holds the strongest AI opening share on the Branded Residences Spain market across the 7-run window September 14–20, 2026, at 14.48%.

Key facts:
• brandedliving.co: 14% AI opening share · opening in 7/7 runs
• idealista.com: 12% AI opening share · opening in 7/7 runs
• brandedresi.com: 9% AI opening share · opening in 7/7 runs

Published table — AIO opening control — top 10 (September 14–20, 2026 · 106 queries per run · 7 comparable runs): Rank · Actor · AIO opening control
1. brandedliving.co — 14.48% AI opening share · opening in 7/7 runs — #1
2. idealista.com — 11.65% AI opening share · opening in 7/7 runs — #2
3. brandedresi.com — 9.15% AI opening share · opening in 7/7 runs — #3
4. tyrian.es — 8.15% AI opening share · opening in 7/7 runs — #4
5. mpdunne.com — 7.82% AI opening share · opening in 7/7 runs — #5
6. brand-atlas.com — 7.15% AI opening share · opening in 7/7 runs — #6
7. youtube.com — 6.32% AI opening share · opening in 7/7 runs — #7
8. marbellanewhomes.com — 5.82% AI opening share · opening in 7/7 runs — #8
9. en.savills.es — 5.82% AI opening share · opening in 6/7 runs — #9
10. insights.ehl.edu — 5.32% AI opening share · opening in 6/7 runs — #10

Reading basis: This card observes the AI Overview opening-control rail for Branded Residences Spain in Spain on Google desktop across 7 comparable scheduled runs in the observation period September 14–20, 2026. The governed top-10 panel is ranked by cumulative AI opening volume over the period, with one single period-wide denominator. Per-actor values represent the sum of each actor's openings across all comparable runs divided by that common denominator. AI Overview opening-control evidence was available on 7 of 7 runs. The panel was derived from 106 observed queries. The primary metric is AI opening share on this market.

Limitations and non-claims:
— Observes the observed AI answer surface only; within a defined scope and window.
— A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
— Scoped to Branded Residences Spain Marbella / Mallorca / Madrid, September 2026; not generalisable beyond this market and window.

— The Observatory · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop · September 14–20, 2026
Based on governed AAI Kernel evidence. Capture identifier: pr_1789900608825_flbfvk. Cite freely with attribution. Published by The Observatory.
Source footnote: Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
Attribution: Published by The Observatory · Based on an AAI Kernel capture · governed by The Observatory editorial system
Cite: According to The Observatory (September 22, 2026), Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?. https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-september-14-20-2026

This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.
Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.
Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date.
Revision: 674821b76f45af19

This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.

The Observatory — attested

— The Observatory · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop · September 14–20, 2026

Based on governed AAI Kernel evidence. Capture identifier pr_1789900608825_flbfvk. Cite freely with attribution. Published by The Observatory.

FAQ

What does AI opening share measure?
AI opening share captures how often a given source is cited at the very opening of an AI Overview answer — the first source AI reaches for when constructing its response. It is not the same as general citation share, which counts all citations regardless of position.
Does this card prove a longer-term trend?
This observation does not establish a longer-term trend. It aggregates 7 comparable scheduled runs in an observation period from September 14–20, 2026. AI Overview opening behavior is volatile across queries, models, and dates; future windows may produce different results.
Why do en.savills.es and marbellanewhomes.com show the same percentage but different ranks?
Both record 5.82% AI opening share on this market. The period-wide ranking applies a governed tie-break to assign distinct positions. The metric values are identical; the ranks reflect the tie-break ordering, not a difference in observed opening volume.

Scope and limitations

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · September 14–20, 2026 · what this card does not claim

  • Observes the observed AI answer surface only; within a defined scope and window.
  • A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
  • Scoped to Branded Residences Spain Marbella / Mallorca / Madrid, September 2026; not generalisable beyond this market and window.

Method & source

This card observes the AI Overview opening-control rail for Branded Residences Spain in Spain on Google desktop across 7 comparable scheduled runs in the observation period September 14–20, 2026. The governed top-10 panel is ranked by cumulative AI opening volume over the period, with one single period-wide denominator. Per-actor values represent the sum of each actor's openings across all comparable runs divided by that common denominator. AI Overview opening-control evidence was available on 7 of 7 runs. The panel was derived from 106 observed queries. The primary metric is AI opening share on this market.

The complete methodology — scope, panels, run conditions and corrections — is set out on the Method page.

Source protocol · How readings are scoped · Run metadata · Corrections

Period observation across 7 comparable scheduled runs in an observation period. AI Overview opening-control evidence available on 7 of 7 runs. This observation does not establish a longer-term trend. No claim about general citation share or organic visibility.

A capture from AAI Kernel’s governed intelligence — published by The Observatory. One reading of many; the publication date is distinct from the observed window shown above.Published 2026-09-22 · Governed capture ID · pr_1789900608825_flbfvk

Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.

Right of replyNamed in this reading? Submit a correction or a response.

Send the reading link and your proposed correction or statement to right-of-reply@theobservatory.io. We review attribution, relevance and legal concerns before publication. Our correction and reply process explains what happens next.

Governed measurements and verbatim quotations from observed AI models are distinct from The Observatory’s editorial interpretations. Original model statements are preserved as observed, including any inaccuracies they may contain. Learn more about our verification and editorial standards

Submit a statement → right-of-reply@theobservatory.io

How we read this

Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.

Method & Source

Continue the reading

The Branded Residences Spain room places this AI Overview Ranking — Top 10 reading alongside the market’s other published observations.

For the same observation window, September 14–20, 2026, Branded Residences Spain is also read in the AI Citation Ranking — Top 5 table and the Query Spotlight table; each keeps its own reading basis. A further Organic Ranking — Top 5 table for Branded Residences Spain provides additional context; it records October 5–11, 2026.

The Dubai reading and London reading examine the same AI Overview Ranking — Top 10 for September 14–20, 2026; compare the stated reading bases before drawing a cross-market conclusion.

Same market · Branded Residences Spain

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