— Ranking Top 10 · AI Overview —
Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?
idealista.com holds the strongest AI opening share on the Branded Residences Spain market across the 7-run window October 5–11, 2026, at 14.56%.
Follow
Follow The Observatory
- Market
- Branded Residences Spain
- Location
- Marbella / Mallorca / Madrid
- Observed period
- October 5–11, 2026
- Run type
- Period run · 7 comparable runs
- Queries
- 106 queries per run
- Search engine
- Device
- Desktop
- Source location
- Spain
- Reading
- Ranking Top 10 · AI Overview
“On Spain's branded-residences AI opening rail, the top-10 panel is compressed and no actor commands even a sixth of all openings.”
Quick answer
The top 3 actors together hold less than the remaining 7 combined.
Key reading
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 5–11, 2026
idealista.com accumulated the highest AI opening share on this market over the 7-run window, recording 14.56% of all AI answer openings observed across the period. brandedresi.com and youtube.com both record 10.16% AI opening share on this market, each sitting 4.40 percentage points behind idealista.com. The spread between the first and last positions on the governed top-10 panel is 10.16 percentage points — a compressed range that leaves every position contestable. The top 3 actors together hold less than the remaining 7 combined, confirming that cumulative opening volume is dispersed rather than concentrated at the top of this surface.
Core metric
AIO opening control — top 10 · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 5–11, 2026
Observed metric
AIO opening control — top 10
| Actor | Rank | AIO opening share | Presence |
|---|---|---|---|
| idealista.com | #1 | 14.56% AI opening share | opening in 7/7 runs |
| brandedresi.com | #2 | 10.16% AI opening share | opening in 7/7 runs |
| youtube.com | #3 | 10.16% AI opening share | opening in 7/7 runs |
| brandedliving.co | #4 | 9.89% AI opening share | opening in 7/7 runs |
| linkedin.com | #5 | 8.24% AI opening share | opening in 7/7 runs |
| instagram.com | #6 | 7.42% AI opening share | opening in 7/7 runs |
| mpdunne.com | #7 | 7.42% AI opening share | opening in 7/7 runs |
| brand-atlas.com | #8 | 6.59% AI opening share | opening in 7/7 runs |
| en.savills.es | #9 | 4.40% AI opening share | opening in 7/7 runs |
| placement-international.com | #10 | 4.40% AI opening share | opening in 3/7 runs |
How the actors read on the surface
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 5–11, 2026
idealista.com holds the strongest AI opening share on this market in this card scope, at 14.56%. It opened AI answers on 7 of 7 comparable runs, making it one of 9 actors on the panel to open AI answers in all 7 comparable runs.
brandedresi.com records 10.16% AI opening share on this market, sitting 4.40 percentage points behind idealista.com. It opened AI answers on 7 of 7 comparable runs — a focused source that maintained opening presence throughout the window.
youtube.com records 10.16% AI opening share on this market, matching brandedresi.com on the metric while operating as a general-purpose platform rather than a specialist source. idealista.com leads it by 4.40 percentage points on AI opening share on this market. It opened AI answers on 7 of 7 comparable runs.
brandedliving.co records 9.89% AI opening share on this market and sits 4.67 percentage points behind idealista.com. It opened AI answers on 7 of 7 comparable runs, placing it close to the metric-tied pair above.
linkedin.com records 8.24% AI opening share on this market as a social platform on this surface. idealista.com leads it by 6.32 percentage points. It opened AI answers on 7 of 7 comparable runs.
instagram.com records 7.42% AI opening share on this market, a social platform that sits 7.14 percentage points behind idealista.com. It opened AI answers on 7 of 7 comparable runs.
mpdunne.com records 7.42% AI opening share on this market, matching instagram.com on the metric while classified as a niche domain. idealista.com leads it by 7.14 percentage points. It opened AI answers on 7 of 7 comparable runs.
brand-atlas.com records 6.59% AI opening share on this market and sits 7.97 percentage points behind idealista.com. It opened AI answers on 7 of 7 comparable runs.
en.savills.es records 4.40% AI opening share on this market and sits 10.16 percentage points behind idealista.com. It opened AI answers on 7 of 7 comparable runs.
placement-international.com records 4.40% AI opening share on this market and sits 10.16 percentage points behind idealista.com. It opened AI answers on 3 of 7 comparable runs — an intermittent signal on this surface across the window.
Pattern on the observed surface
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 5–11, 2026
The AI opening-control rail for Branded Residences Spain is
The AI opening-control rail for Branded Residences Spain is dispersed. The top 3 actors together hold less than the remaining 7 combined, and the 9 sources behind idealista.com range from 10.16% down to 4.40%. Three social platforms — youtube.com, linkedin.com, and instagram.com — appear alongside niche domains and focused sources, giving the panel a mixed composition of general-purpose platforms and specialist actors. 9 of the 10 actors on the panel opened AI answers in all 7 comparable runs; 1 opened AI answers in fewer runs. The surface shape is flat rather than top-heavy: no single actor accumulated a commanding share of AI answer openings over the period.
Why this reading matters
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 5–11, 2026
idealista.com holds the rank-1 position on this AI opening-control rail in the period-wide ranking, yet its 14.56% share means the surface is structurally open. The presence of three social platforms in the governed top-10 panel — youtube.com, linkedin.com, and instagram.com — signals that AI Overviews on this market draw opening sources from both niche domains and general-purpose platforms, a composition pattern worth monitoring in future windows.
Market implication
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 5–11, 2026
The dispersed shape of this opening-control rail across the 7-run window signals that no actor on the Branded Residences Spain panel has converted AI-answer opening presence into concentrated opening-control authority on this observed surface. The spread between the first and last positions is 10.16 percentage points, and the top 3 actors together hold less than the remaining 7 combined. For any operator monitoring AI opening visibility on this market, the observation reframes the surface as a contested space where cumulative opening volume is shared across niche domains and general-purpose platforms alike.
Read within the scope and limitations of this card.
Observatory Reading — Citable Proof Capsule
Use this observation
Use this citation capsule instead of copy-pasting fragments. It keeps the scope, capture identifiers, attribution and canonical source attached, so the observation can travel without losing context.
- Scope:
- Branded Residences Spain · Marbella / Mallorca / Madrid
- Surface:
- AI Overview · Google · Desktop
- Observed:
- October 5–11, 2026
- Published:
- October 13, 2026
Method: How readings are scoped · Run metadata · Source protocol · Corrections and right of reply
Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.
Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Terms · Citation guide
Cite this
Copy parts
The complete citation record · revision 3e9fa67bf6385b9d
Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid? Source: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-october-5-11-2026 Scope: Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop Family: Ranking Top 10 Observed: October 5–11, 2026 (2026-10-05/2026-10-11) Published: October 13, 2026 Method — How readings are scoped: https://theobservatory.io/method#standards Method — Run metadata: https://theobservatory.io/method/panel#run-metadata Method — Source protocol: https://theobservatory.io/method#source-protocol Method — Corrections and right of reply: https://theobservatory.io/method#corrections Public table: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-october-5-11-2026/data.csv Citation text: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-october-5-11-2026/citation.txt Reuse terms: https://theobservatory.io/terms idealista.com holds the strongest AI opening share on the Branded Residences Spain market across the 7-run window October 5–11, 2026, at 14.56%. Key facts: • idealista.com: 15% AI opening share · opening in 7/7 runs • brandedresi.com: 10% AI opening share · opening in 7/7 runs • youtube.com: 10% AI opening share · opening in 7/7 runs Published table — AIO opening control — top 10 (October 5–11, 2026 · 106 queries per run · 7 comparable runs): Rank · Actor · AIO opening control 1. idealista.com — 14.56% AI opening share · opening in 7/7 runs — #1 2. brandedresi.com — 10.16% AI opening share · opening in 7/7 runs — #2 3. youtube.com — 10.16% AI opening share · opening in 7/7 runs — #3 4. brandedliving.co — 9.89% AI opening share · opening in 7/7 runs — #4 5. linkedin.com — 8.24% AI opening share · opening in 7/7 runs — #5 6. instagram.com — 7.42% AI opening share · opening in 7/7 runs — #6 7. mpdunne.com — 7.42% AI opening share · opening in 7/7 runs — #7 8. brand-atlas.com — 6.59% AI opening share · opening in 7/7 runs — #8 9. en.savills.es — 4.40% AI opening share · opening in 7/7 runs — #9 10. placement-international.com — 4.40% AI opening share · opening in 3/7 runs — #10 Reading basis: This card examines Google AI Overview openings for Branded Residences Spain, observed on Google desktop from Spain during October 5–11, 2026. It draws on 7 of 7 comparable daily observations within a governed market panel of 106 observed queries, applying the relevant source-selection rules. Limitations and non-claims: — Observes the observed AI answer surface only; within a defined scope and window. — A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share. — Scoped to Branded Residences Spain Marbella / Mallorca / Madrid, October 2026; not generalisable beyond this market and window. — The Observatory · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop · October 5–11, 2026 Based on governed AAI Kernel evidence. Capture identifier: pr_1791714983688_hrm1a3. Cite freely with attribution. Published by The Observatory. Source footnote: Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims. Attribution: Published by The Observatory · Based on an AAI Kernel capture · governed by The Observatory editorial system Cite: According to The Observatory (October 13, 2026), Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?. https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-october-5-11-2026 This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset. Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking. Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Revision: 3e9fa67bf6385b9d
This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.
— The Observatory · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop · October 5–11, 2026
Based on governed AAI Kernel evidence. Capture identifier pr_1791714983688_hrm1a3. Cite freely with attribution. Published by The Observatory.
FAQ
- What does AI opening share measure?
- AI opening share captures which source is cited at the very opening of an AI Overview answer — the primacy slot. It does not measure general citation share across the full AI answer, and it does not reflect organic search ranking.
- Does this card establish a longer-term trend for Branded Residences Spain?
- This observation does not establish a longer-term trend. It aggregates AI Overview opening-control evidence across 7 comparable scheduled runs in the window October 5–11, 2026. AI Overview opening behavior is volatile across queries, models, and dates; future windows may produce different panel compositions and share distributions.
- Why do brandedresi.com and youtube.com show the same AI opening share?
- Both actors accumulated the same cumulative opening volume over the 7-run period, resulting in an identical 10.16% AI opening share. They hold separate governed ranks (#2 and #3) based on the panel's tie-break ordering.
Scope and limitations
Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 5–11, 2026 · what this card does not claim
- Observes the observed AI answer surface only; within a defined scope and window.
- A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
- Scoped to Branded Residences Spain Marbella / Mallorca / Madrid, October 2026; not generalisable beyond this market and window.
Method & source
This card examines Google AI Overview openings for Branded Residences Spain, observed on Google desktop from Spain during October 5–11, 2026. It draws on 7 of 7 comparable daily observations within a governed market panel of 106 observed queries, applying the relevant source-selection rules.
The complete methodology — scope, panels, run conditions and corrections — is set out on the Method page.
Source protocol · How readings are scoped · Run metadata · Corrections
Period observation across 7 comparable scheduled runs, October 5–11, 2026. AI Overview opening-control evidence available on 7 of 7 runs. This observation does not establish a longer-term trend. No claim about general citation share or organic visibility.
A capture from AAI Kernel’s governed intelligence — published by The Observatory. One reading of many; the publication date is distinct from the observed window shown above.Published 2026-10-13 · Governed capture ID · pr_1791714983688_hrm1a3
Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
Right of replyNamed in this reading? Submit a correction or a response.
Send the reading link and your proposed correction or statement to right-of-reply@theobservatory.io. We review attribution, relevance and legal concerns before publication. Our correction and reply process explains what happens next.
Governed measurements and verbatim quotations from observed AI models are distinct from The Observatory’s editorial interpretations. Original model statements are preserved as observed, including any inaccuracies they may contain. Learn more about our verification and editorial standards
Submit a statement → right-of-reply@theobservatory.ioHow we read this
Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
Method & SourceContinue the reading
The Branded Residences Spain room places this AI Overview Ranking — Top 10 reading alongside the market’s other published observations.
For the same observation window, October 5–11, 2026, Branded Residences Spain is also read in the Organic Ranking — Top 5 table; each keeps its own reading basis. An earlier AI Citation Ranking — Top 5 table for Branded Residences Spain provides additional context; it records Sep 28 – Oct 4, 2026. An earlier Query Spotlight table for Branded Residences Spain provides additional context; it records Sep 28 – Oct 4, 2026.
The Dubai reading and London reading examine the same AI Overview Ranking — Top 10 for October 5–11, 2026; compare the stated reading bases before drawing a cross-market conclusion.
