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Ranking Top 10 · AI Overview

Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?

brandedresi.com holds the strongest AI opening share on this market across the 7-run window (October 12–18, 2026), recording 16.58%.

By The Observatory DeskPublished Observed   TheObservatory.io
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Covered terrace lounge at dusk with glowing oval stone coffee table, cream sofas, and three white arched openings framing a coastal cityscape.
AI-generated illustration · The Observatory
Governed readingMeasured by AAI Kernel · published by The ObservatoryCapture pr_1792332254001_q9q4df
Market
Branded Residences Spain
Location
Marbella / Mallorca / Madrid
Observed period
October 12–18, 2026
Run type
Period run · 7 comparable runs
Queries
106 queries per run
Search engine
Google
Device
Desktop
Source location
Spain
Reading
Ranking Top 10 · AI Overview
“On Branded Residences Spain, the AI opening-control surface is contested — no actor on the top-10 panel has pulled decisively away.”

Quick answer

idealista.com follows at 14.77%, sitting 1.81 percentage points behind.

Key reading

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 12–18, 2026

brandedresi.com holds the strongest AI opening share on this market in this period, at 16.58%, but the 9 sources behind it range from 14.77% down to 2.85% — a spread of 13.73 percentage points that reflects a field where no single name has pulled decisively away from the rest. idealista.com sits just 1.81 percentage points behind brandedresi.com, and brandedliving.co records 10.62%, keeping the top three within reach of one another. The top 3 actors together hold more than the remaining 7 combined. Meanwhile, three general-purpose platforms — youtube.com, instagram.com, and linkedin.com — occupy positions on this opening-control rail alongside niche domains, a structural mix that underlines how AI answers in this market draw from a broad source base rather than a single authoritative cluster.

Core metric

AIO opening control — top 10 · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 12–18, 2026

Observed metric

AIO opening control — top 10

October 12–18, 2026106 queries per run7 comparable runs
AIO opening control — top 10 · Branded Residences Spain · Marbella / Mallorca / Madrid · October 12–18, 2026 · 7 comparable runs · AI Overview · 10 ranked rows
ActorRankAIO opening sharePresence
brandedresi.com#116.58% AI opening shareopening in 7/7 runs
idealista.com#214.77% AI opening shareopening in 7/7 runs
brandedliving.co#310.62% AI opening shareopening in 7/7 runs
youtube.com#410.10% AI opening shareopening in 7/7 runs
mpdunne.com#56.74% AI opening shareopening in 7/7 runs
instagram.com#66.22% AI opening shareopening in 7/7 runs
brand-atlas.com#74.15% AI opening shareopening in 7/7 runs
linkedin.com#83.63% AI opening shareopening in 6/7 runs
placement-international.com#93.63% AI opening shareopening in 3/7 runs
cilomarbella.com#102.85% AI opening shareopening in 5/7 runs
How to read this tableThese three measures describe how prominently actors appear at the beginning of Google's AI Overview answers. Each should be read separately.Rank — The actor's position based on its total number of recorded opening appearances during the period.AIO opening share — The actor's percentage of recorded openings among the sources included in the measurement.Presence — The number of comparable daily observations in which the actor appeared at least once in an AI Overview opening.For a full explanation of how these rankings are calculated, see Method & Standards.Reading basis. This card examines Google AI Overview openings for Branded Residences Spain, observed on Google desktop from Spain during October 12–18, 2026. It draws on 7 of 7 comparable daily observations within a governed market panel of 106 observed queries, applying the relevant source-selection rules.Read with how readings are scoped and run metadata · what this card does not claim.Produced using AI and automated checks. See methodology.

How the actors read on the surface

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 12–18, 2026

brandedresi.com

brandedresi.com holds the strongest AI opening share on this market in this card scope, at 16.58%, and opened AI answers on 7 of 7 comparable runs. Its cumulative opening volume over the period places it at the top of the panel, though the margin to idealista.com is narrow.

idealista.com

idealista.com records 14.77% AI opening share on this market and sits 1.81 percentage points behind brandedresi.com. It opened AI answers on 7 of 7 comparable runs, matching the rank-1 actor on presence frequency.

brandedliving.co

brandedliving.co records 10.62% AI opening share on this market and sits 5.96 percentage points behind brandedresi.com. Present on 7 of 7 comparable runs, it anchors the third position in the period-wide ranking.

youtube.com

youtube.com records 10.10% AI opening share on this market, a general-purpose platform appearing on the opening-control rail alongside niche domains. It opened AI answers on 7 of 7 comparable runs and sits 6.48 percentage points behind brandedresi.com.

mpdunne.com

mpdunne.com records 6.74% AI opening share on this market and sits 9.84 percentage points behind brandedresi.com. It opened AI answers on 7 of 7 comparable runs, maintaining a consistent opening signal across the window.

instagram.com

instagram.com records 6.22% AI opening share on this market, a social platform that sits 10.36 percentage points behind brandedresi.com. It opened AI answers on 7 of 7 comparable runs.

brand-atlas.com

brand-atlas.com records 4.15% AI opening share on this market and sits 12.44 percentage points behind brandedresi.com. It opened AI answers on 7 of 7 comparable runs.

linkedin.com

linkedin.com records 3.63% AI opening share on this market, a social platform that sits 12.95 percentage points behind brandedresi.com. It opened AI answers on 6 of 7 comparable runs.

placement-international.com

placement-international.com records 3.63% AI opening share on this market and sits 12.95 percentage points behind brandedresi.com. It opened AI answers on 3 of 7 comparable runs, an intermittent signal on this surface.

cilomarbella.com

cilomarbella.com records 2.85% AI opening share on this market and sits 13.73 percentage points behind brandedresi.com. It opened AI answers on 5 of 7 comparable runs.

Pattern on the observed surface

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 12–18, 2026

The opening-control rail for Branded Residences Spain is str

The opening-control rail for Branded Residences Spain is structurally dispersed. The top 3 actors together hold more than the remaining 7 combined, yet the spread between the first and last positions is 13.73 percentage points — wide enough to separate the panel into a contested upper tier and a longer tail. The panel mixes niche domains with general-purpose platforms: youtube.com, instagram.com, and linkedin.com all occupy positions alongside focused sources. 7 of the 10 actors on the panel opened AI answers in all 7 comparable runs; 3 opened AI answers in fewer runs. The presence of three platforms on a surface that rewards primacy — who AI reaches for first — signals that AI Overviews in this market draw from a broad, heterogeneous source base.

Why this reading matters

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 12–18, 2026

brandedresi.com holds the rank-1 position on this AI opening-control rail across the 7-run window, yet its 16.58% share means that the vast majority of AI answer openings on Branded Residences Spain go to other sources. The surface is not concentrated around a single reference point — it is distributed across niche domains and platforms alike, a structural feature that distinguishes this market's AI opening behavior from surfaces where one actor captures a plurality.

Market implication

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 12–18, 2026

The observed opening-control rail suggests that AI Overviews for Branded Residences Spain in Spain do not yet converge on a single go-to source. The spread of 13.73 percentage points across the panel, combined with the presence of general-purpose platforms alongside niche domains, signals a surface where the AI primacy slot is structurally open. Monitoring this rail over future windows will clarify whether the current dispersion persists or whether cumulative opening volume begins to concentrate.

Read within the scope and limitations of this card.

Observatory Reading — Citable Proof Capsule

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Scope:
Branded Residences Spain · Marbella / Mallorca / Madrid
Surface:
AI Overview · Google · Desktop
Observed:
October 12–18, 2026
Published:
October 20, 2026

Method: How readings are scoped · Run metadata · Source protocol · Corrections and right of reply

Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.

Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Terms · Citation guide

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The complete citation record · revision 10c8ffc531ac12f7
Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?

Source: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-october-12-18-2026
Scope: Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop
Family: Ranking Top 10
Observed: October 12–18, 2026 (2026-10-12/2026-10-18)
Published: October 20, 2026
Method — How readings are scoped: https://theobservatory.io/method#standards
Method — Run metadata: https://theobservatory.io/method/panel#run-metadata
Method — Source protocol: https://theobservatory.io/method#source-protocol
Method — Corrections and right of reply: https://theobservatory.io/method#corrections
Public table: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-october-12-18-2026/data.csv
Citation text: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-october-12-18-2026/citation.txt
Reuse terms: https://theobservatory.io/terms

brandedresi.com holds the strongest AI opening share on this market across the 7-run window (October 12–18, 2026), recording 16.58%.

Key facts:
• brandedresi.com: 17% AI opening share · opening in 7/7 runs
• idealista.com: 15% AI opening share · opening in 7/7 runs
• brandedliving.co: 11% AI opening share · opening in 7/7 runs

Published table — AIO opening control — top 10 (October 12–18, 2026 · 106 queries per run · 7 comparable runs): Rank · Actor · AIO opening control
1. brandedresi.com — 16.58% AI opening share · opening in 7/7 runs — #1
2. idealista.com — 14.77% AI opening share · opening in 7/7 runs — #2
3. brandedliving.co — 10.62% AI opening share · opening in 7/7 runs — #3
4. youtube.com — 10.10% AI opening share · opening in 7/7 runs — #4
5. mpdunne.com — 6.74% AI opening share · opening in 7/7 runs — #5
6. instagram.com — 6.22% AI opening share · opening in 7/7 runs — #6
7. brand-atlas.com — 4.15% AI opening share · opening in 7/7 runs — #7
8. linkedin.com — 3.63% AI opening share · opening in 6/7 runs — #8
9. placement-international.com — 3.63% AI opening share · opening in 3/7 runs — #9
10. cilomarbella.com — 2.85% AI opening share · opening in 5/7 runs — #10

Reading basis: This card examines Google AI Overview openings for Branded Residences Spain, observed on Google desktop from Spain during October 12–18, 2026. It draws on 7 of 7 comparable daily observations within a governed market panel of 106 observed queries, applying the relevant source-selection rules.

Limitations and non-claims:
— Observes the observed AI answer surface only; within a defined scope and window.
— A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
— Scoped to Branded Residences Spain Marbella / Mallorca / Madrid, October 2026; not generalisable beyond this market and window.

— The Observatory · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop · October 12–18, 2026
Based on governed AAI Kernel evidence. Capture identifier: pr_1792332254001_q9q4df. Cite freely with attribution. Published by The Observatory.
Source footnote: Sourced from a published AAI Kernel Market Intelligence Board (MIB) card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
Attribution: Published by The Observatory · Based on an AAI Kernel capture · governed by The Observatory editorial system
Cite: According to The Observatory (October 20, 2026), Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?. https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-october-12-18-2026

This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.
Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.
Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date.
Revision: 10c8ffc531ac12f7

This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.

The Observatory — attested

— The Observatory · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop · October 12–18, 2026

Based on governed AAI Kernel evidence. Capture identifier pr_1792332254001_q9q4df. Cite freely with attribution. Published by The Observatory.

FAQ

What does AI opening share measure?
AI opening share captures which source AI Overviews reach for first when answering a query — the primacy slot at the opening of the AI-generated answer. It does not measure general citation share or organic search ranking.
Does this card establish a longer-term trend for Branded Residences Spain?
This observation does not establish a longer-term trend. It aggregates AI opening-control data across 7 comparable scheduled runs in the October 12–18, 2026 window. AI Overview opening behavior is volatile across queries, models, and dates; future windows may produce different panel compositions.
Why do platforms like youtube.com and instagram.com appear on this opening-control rail?
AI Overviews select opening sources based on the content they surface for each query, not on whether the source is a specialist domain or a general-purpose platform. The presence of platforms on this rail reflects the source mix AI answers draw from for Branded Residences Spain queries observed in this window.

Scope and limitations

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · October 12–18, 2026 · what this card does not claim

  • Observes the observed AI answer surface only; within a defined scope and window.
  • A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
  • Scoped to Branded Residences Spain Marbella / Mallorca / Madrid, October 2026; not generalisable beyond this market and window.

Method & source

This card examines Google AI Overview openings for Branded Residences Spain, observed on Google desktop from Spain during October 12–18, 2026. It draws on 7 of 7 comparable daily observations within a governed market panel of 106 observed queries, applying the relevant source-selection rules.

The complete methodology — scope, panels, run conditions and corrections — is set out on the Method page.

Source protocol · How readings are scoped · Run metadata · Corrections

Period observation across 7 comparable scheduled runs (October 12–18, 2026). AI Overview opening-control evidence available on 7 of 7 runs. This observation does not establish a longer-term trend. No claim about general citation share or organic visibility.

A capture from AAI Kernel’s governed intelligence — published by The Observatory. One reading of many; the publication date is distinct from the observed window shown above.Published 2026-10-20 · Governed capture ID · pr_1792332254001_q9q4df

Sourced from a published AAI Kernel Market Intelligence Board (MIB) card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.

Right of replyNamed in this reading? Submit a correction or a response.

Send the reading link and your proposed correction or statement to right-of-reply@theobservatory.io. We review attribution, relevance and legal concerns before publication. Our correction and reply process explains what happens next.

Governed measurements and verbatim quotations from observed AI models are distinct from The Observatory’s editorial interpretations. Original model statements are preserved as observed, including any inaccuracies they may contain. Learn more about our verification and editorial standards

Submit a statement → right-of-reply@theobservatory.io

How we read this

Sourced from a published AAI Kernel Market Intelligence Board (MIB) card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.

Method & Source

Continue the reading

The Branded Residences Spain room places this AI Overview Ranking — Top 10 reading alongside the market’s other published observations.

For the same observation window, October 12–18, 2026, Branded Residences Spain is also read in the Organic Ranking — Top 5 table; each keeps its own reading basis. An earlier AI Citation Ranking — Top 5 table for Branded Residences Spain provides additional context; it records October 5–11, 2026. An earlier Query Spotlight table for Branded Residences Spain provides additional context; it records October 5–11, 2026.

The Dubai reading and Phuket reading examine the same AI Overview Ranking — Top 10 for October 12–18, 2026; compare the stated reading bases before drawing a cross-market conclusion.

Same market · Branded Residences Spain

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