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Ranking Top 10 · AI Overview

Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?

idealista.com holds the strongest AI opening share on the Branded Residences Spain market across the 7-run window August 24–30, 2026, recording 14.91%.

By The Observatory DeskPublished Observed   TheObservatory.io
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Governed readingMeasured by AAI Kernel · published by The ObservatoryCapture pr_1788086177078_d35x3t
Market
Branded Residences Spain
Location
Marbella / Mallorca / Madrid
Observed period
August 24–30, 2026
Run type
Period run · 7 comparable runs
Queries
106 queries per run
Search engine
Google
Device
Desktop
Source location
Spain
Reading
Ranking Top 10 · AI Overview
“No single source locks down the AI primacy slot on Branded Residences Spain — the top-10 panel is a contested, fragmented surface.”

Quick answer

brandedliving.co follows at 13.45%, sitting 1.47 percentage points behind.

Key reading

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · August 24–30, 2026

idealista.com holds the rank-1 position in the period-wide AI opening-control ranking at 14.91%, but the gap to brandedliving.co is only 1.47 percentage points — a margin that leaves the primacy slot structurally contested. The top 3 actors together hold less than the remaining 7 combined, confirming that opening volume is dispersed rather than concentrated at the top. None of the 10 actors on the panel opened AI answers in all 7 comparable runs, which means no single source served as a constant opening reference across the full window. AI Overview opening-control evidence was available on 6 of 7 runs; one run on August 27, 2026 returned no AI Overview source competitors, so the aggregated shares are computed from the 6 runs with available evidence. The 9 sources behind idealista.com range from 13.45% down to 3.91%, a spread of 11.00 percentage points that distributes opening volume across a wide field of niche domains and one general-purpose platform.

Core metric

AIO opening control — top 10 · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · August 24–30, 2026

Observed metric

AIO opening control — top 10

August 24–30, 2026106 queries per run7 comparable runs
AIO opening control — top 10 · Branded Residences Spain · Marbella / Mallorca / Madrid · August 24–30, 2026 · 7 comparable runs · AI Overview · 10 ranked rows
ActorRankAIO opening sharePresence
idealista.com#114.91% AI opening shareopening in 5/7 runs
brandedliving.co#213.45% AI opening shareopening in 5/7 runs
brand-atlas.com#311.74% AI opening shareopening in 5/7 runs
marbellanewhomes.com#49.54% AI opening shareopening in 5/7 runs
youtube.com#59.05% AI opening shareopening in 6/7 runs
brandedresi.com#68.07% AI opening shareopening in 5/7 runs
mpdunne.com#76.36% AI opening shareopening in 5/7 runs
insights.ehl.edu#84.89% AI opening shareopening in 5/7 runs
en.savills.es#94.65% AI opening shareopening in 5/7 runs
realista.com#103.91% AI opening shareopening in 5/7 runs
How to read this tableThese three measures describe how prominently actors appear at the beginning of Google's AI Overview answers. Each should be read separately.Rank — The actor's position based on its total number of recorded opening appearances during the period.AIO opening share — The actor's percentage of recorded openings among the sources included in the measurement.Presence — The number of comparable daily observations in which the actor appeared at least once in an AI Overview opening.For a full explanation of how these rankings are calculated, see Method & Standards.Reading basis. This card observes the AI Overview opening-control rail for Branded Residences Spain in Spain on Google desktop across 7 comparable scheduled runs in the observation period August 24–30, 2026. The panel ranks the top-10 actors by cumulative AI opening share aggregated from 106 observed queries. AI Overview opening-control evidence was available on 6 of 7 runs; one run on August 27, 2026 returned no AI Overview source competitors. Aggregated values use the 6 runs with available evidence. The primary metric is AI opening share on this market.Read with how readings are scoped and run metadata · what this card does not claim.Produced using AI and automated checks. See methodology.

How the actors read on the surface

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · August 24–30, 2026

idealista.com

idealista.com holds the strongest AI opening share on this market in this card scope, at 14.91%. It opened AI answers on 5 of 7 comparable runs — the same presence frequency as most of the panel, which means its rank-1 position comes from cumulative opening volume rather than from appearing on more runs than its nearest rivals.

brandedliving.co

brandedliving.co records 13.45% AI opening share on this market and sits 1.47 percentage points behind idealista.com. It opened AI answers on 5 of 7 comparable runs, matching the rank-1 actor's presence frequency and keeping the gap between the two positions narrow.

brand-atlas.com

brand-atlas.com records 11.74% AI opening share on this market, sitting 3.18 percentage points behind idealista.com. It opened AI answers on 5 of 7 comparable runs, placing it within the cluster of niche domains that populate the upper half of the panel.

marbellanewhomes.com

marbellanewhomes.com records 9.54% AI opening share on this market and sits 5.38 percentage points behind idealista.com. It opened AI answers on 5 of 7 comparable runs, occupying the rank-4 position in the period-wide ranking.

youtube.com

youtube.com is a general-purpose platform rather than a specialist operator, yet it records 9.05% AI opening share on this market. It opened AI answers on 6 of 7 comparable runs — the highest presence frequency on the panel — and sits 5.87 percentage points behind idealista.com.

brandedresi.com

brandedresi.com records 8.07% AI opening share on this market and sits 6.85 percentage points behind idealista.com. It opened AI answers on 5 of 7 comparable runs, anchoring the mid-panel zone of the opening-control ranking.

mpdunne.com

mpdunne.com records 6.36% AI opening share on this market, sitting 8.56 percentage points behind idealista.com. It opened AI answers on 5 of 7 comparable runs, placing it in the lower portion of the governed panel.

insights.ehl.edu

insights.ehl.edu records 4.89% AI opening share on this market and sits 10.02 percentage points behind idealista.com. An educational-domain subdomain appearing on a branded-residences opening-control rail, it opened AI answers on 5 of 7 comparable runs.

en.savills.es

en.savills.es records 4.65% AI opening share on this market, sitting 10.27 percentage points behind idealista.com. It opened AI answers on 5 of 7 comparable runs, occupying the rank-9 position in the period-wide ranking.

realista.com

realista.com records 3.91% AI opening share on this market, the lowest value on the governed panel, and sits 11.00 percentage points behind idealista.com. It opened AI answers on 5 of 7 comparable runs.

Pattern on the observed surface

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · August 24–30, 2026

The panel is dispersed rather than top-heavy

The panel is dispersed rather than top-heavy: the top 3 actors together hold less than the remaining 7 combined, and the top 2 actors together hold less than the remaining 8 combined. No value ties appear on the panel, yet the gap between rank 1 and rank 2 is only 1.47 percentage points, making the top of the surface structurally contested. The 9 sources behind idealista.com sit between 1.47 and 11.00 percentage points behind it, producing a gradual descent rather than a sharp cliff. The panel is composed almost entirely of niche domains, with youtube.com the sole general-purpose platform — a surface shaped by focused sources rather than by large aggregator or social platforms.

Why this reading matters

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · August 24–30, 2026

idealista.com leads the period-wide AI opening-control ranking, yet it opened AI answers on 5 of 7 comparable runs — the same presence frequency as eight other actors on the panel. youtube.com, the only general-purpose platform, recorded the highest presence frequency at 6 of 7 comparable runs, suggesting that AI reaches for a platform source more consistently even as niche domains accumulate more opening volume overall.

Market implication

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · August 24–30, 2026

The dispersed shape of this opening-control surface means that no single source controls how AI introduces the Branded Residences Spain market to searchers. For any actor monitoring its AI visibility, the observation signals that the primacy slot is narrow and shared across a field of focused sources — a surface where cumulative opening volume, not presence frequency alone, determines the period-wide ranking.

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Observatory Reading — Citable Proof Capsule

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Scope:
Branded Residences Spain · Marbella / Mallorca / Madrid
Surface:
AI Overview · Google · Desktop
Observed:
August 24–30, 2026
Published:
September 1, 2026

Method: How readings are scoped · Run metadata · Source protocol · Corrections and right of reply

Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.

Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date. Terms · Citation guide

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The complete citation record · revision 5cd919ed109f7e7b
Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?

Source: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-august-24-30-2026
Scope: Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop
Family: Ranking Top 10
Observed: August 24–30, 2026 (2026-08-24/2026-08-30)
Published: September 1, 2026
Method — How readings are scoped: https://theobservatory.io/method#standards
Method — Run metadata: https://theobservatory.io/method/panel#run-metadata
Method — Source protocol: https://theobservatory.io/method#source-protocol
Method — Corrections and right of reply: https://theobservatory.io/method#corrections
Public table: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-august-24-30-2026/data.csv
Citation text: https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-august-24-30-2026/citation.txt
Reuse terms: https://theobservatory.io/terms

idealista.com holds the strongest AI opening share on the Branded Residences Spain market across the 7-run window August 24–30, 2026, recording 14.91%.

Key facts:
• idealista.com: 15% AI opening share · opening in 5/7 runs
• brandedliving.co: 13% AI opening share · opening in 5/7 runs
• brand-atlas.com: 12% AI opening share · opening in 5/7 runs

Published table — AIO opening control — top 10 (August 24–30, 2026 · 106 queries per run · 7 comparable runs): Rank · Actor · AIO opening control
1. idealista.com — 14.91% AI opening share · opening in 5/7 runs — #1
2. brandedliving.co — 13.45% AI opening share · opening in 5/7 runs — #2
3. brand-atlas.com — 11.74% AI opening share · opening in 5/7 runs — #3
4. marbellanewhomes.com — 9.54% AI opening share · opening in 5/7 runs — #4
5. youtube.com — 9.05% AI opening share · opening in 6/7 runs — #5
6. brandedresi.com — 8.07% AI opening share · opening in 5/7 runs — #6
7. mpdunne.com — 6.36% AI opening share · opening in 5/7 runs — #7
8. insights.ehl.edu — 4.89% AI opening share · opening in 5/7 runs — #8
9. en.savills.es — 4.65% AI opening share · opening in 5/7 runs — #9
10. realista.com — 3.91% AI opening share · opening in 5/7 runs — #10

Reading basis: This card observes the AI Overview opening-control rail for Branded Residences Spain in Spain on Google desktop across 7 comparable scheduled runs in the observation period August 24–30, 2026. The panel ranks the top-10 actors by cumulative AI opening share aggregated from 106 observed queries. AI Overview opening-control evidence was available on 6 of 7 runs; one run on August 27, 2026 returned no AI Overview source competitors. Aggregated values use the 6 runs with available evidence. The primary metric is AI opening share on this market.

Limitations and non-claims:
— Observes the observed AI answer surface only; within a defined scope and window.
— A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
— Scoped to Branded Residences Spain Marbella / Mallorca / Madrid, August 2026; not generalisable beyond this market and window.

— The Observatory · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop · August 24–30, 2026
Based on governed AAI Kernel evidence. Capture identifier: pr_1788086177078_d35x3t. Cite freely with attribution. Published by The Observatory.
Source footnote: Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.
Attribution: Published by The Observatory · Based on an AAI Kernel capture · governed by The Observatory editorial system
Cite: According to The Observatory (September 1, 2026), Who controls Google's AI Overview for Branded Residences Spain, Marbella / Mallorca / Madrid?. https://theobservatory.io/articles/branded-residences-marbella-mallorca-madrid-ai-overview-control-august-24-30-2026

This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.
Observed by The Observatory. Not an endorsement, recommendation, market-share claim or commercial ranking.
Free reuse, including commercial republication, under The Observatory’s Terms. Retain attribution, source link, scope and date.
Revision: 5cd919ed109f7e7b

This record is the published reading and its public table/slice as served on the card — not the complete underlying capture or provider dataset.

The Observatory — attested

— The Observatory · Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · Google · Desktop · August 24–30, 2026

Based on governed AAI Kernel evidence. Capture identifier pr_1788086177078_d35x3t. Cite freely with attribution. Published by The Observatory.

FAQ

What does AI opening share measure?
AI opening share measures how often a given source is cited at the very opening of an AI Overview answer — the first source AI reaches for when constructing its response. It does not measure general citation share, and it does not reflect organic search ranking.
Why was AI Overview opening-control evidence missing on one run?
AI Overview opening-control evidence was available on 6 of 7 runs in the comparable window. One run on August 27, 2026 returned no AI Overview source competitors — meaning the AI Overview surface was either absent or returned without source citations on that date. The aggregated shares are computed from the 6 runs with available evidence.
Does this card prove a longer-term trend in AI opening behavior?
This observation does not establish a longer-term trend. It captures the cumulative AI opening-control surface across 7 comparable scheduled runs in an observation period. AI Overview opening behavior is volatile across queries, models, and dates; future windows may produce a different ranking.

Scope and limitations

Branded Residences Spain · Marbella / Mallorca / Madrid · AI Overview · August 24–30, 2026 · what this card does not claim

  • Observes the observed AI answer surface only; within a defined scope and window.
  • A period aggregate (7 comparable runs) — not a claim about bookings, revenue, or market share.
  • Scoped to Branded Residences Spain Marbella / Mallorca / Madrid, August 2026; not generalisable beyond this market and window.

Method & source

This card observes the AI Overview opening-control rail for Branded Residences Spain in Spain on Google desktop across 7 comparable scheduled runs in the observation period August 24–30, 2026. The panel ranks the top-10 actors by cumulative AI opening share aggregated from 106 observed queries. AI Overview opening-control evidence was available on 6 of 7 runs; one run on August 27, 2026 returned no AI Overview source competitors. Aggregated values use the 6 runs with available evidence. The primary metric is AI opening share on this market.

The complete methodology — scope, panels, run conditions and corrections — is set out on the Method page.

Source protocol · How readings are scoped · Run metadata · Corrections

Period observation across 7 comparable scheduled runs in the observation period August 24–30, 2026. AI Overview opening-control evidence was available on 6 of 7 runs. This observation does not establish a longer-term trend. No claim about general citation share or organic visibility.

A capture from AAI Kernel’s governed intelligence — published by The Observatory. One reading of many; the publication date is distinct from the observed window shown above.Published 2026-09-01 · Governed capture ID · pr_1788086177078_d35x3t

Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.

Right of replyNamed in this reading? Submit a correction or a response.

Send the reading link and your proposed correction or statement to right-of-reply@theobservatory.io. We review attribution, relevance and legal concerns before publication. Our correction and reply process explains what happens next.

Governed measurements and verbatim quotations from observed AI models are distinct from The Observatory’s editorial interpretations. Original model statements are preserved as observed, including any inaccuracies they may contain. Learn more about our verification and editorial standards

Submit a statement → right-of-reply@theobservatory.io

How we read this

Sourced from a published AAI MIB card. The Observatory publishes this card’s public findings; values are as observed on the search surface, not business-market claims.

Method & Source

Continue the reading

The Branded Residences Spain room places this AI Overview Ranking — Top 10 reading alongside the market’s other published observations.

For the same observation window, August 24–30, 2026, Branded Residences Spain is also read in the AI Citation Ranking — Top 5 table, the Organic Ranking — Top 5 table and the Query Spotlight table; each keeps its own reading basis.

The Dubai reading and London reading examine the same AI Overview Ranking — Top 10 for August 24–30, 2026; compare the stated reading bases before drawing a cross-market conclusion.

Same market · Branded Residences Spain

Same market · Branded Residences Spain

Same market · Branded Residences Spain

Same market · Branded Residences Spain

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