Brand Intelligence · public evidence record
WebsiteIdentity as recorded in the evidence
This record brings together the observations The Observatory has published concerning goodschoolsguide.co.uk — across 4 markets, 100 dated readings. It is a record of the observed surface, not a statement of business quality or market leadership.
Image: Premium Education UK / London — the market where this actor is most observed. Not an image of the actor.
About this actor
goodschoolsguide.co.uk is a website observed by The Observatory in 4 markets (Premium Education UK / London, Premium Education Singapore, Premium Education UAE, Premium Education Switzerland). It appears in the published evidence as ranked, cited, on 100 dated readings between 2026-06-14 and 2026-10-11. Identity as recorded in the evidence; no biography is inferred.
What this record shows
This record brings together what The Observatory has published about this entity: where it appears, how it is positioned, what AI models have said about it, what could be verified, and the dated evidence behind each reading.
Each finding stays scoped to its market, surface and window, and links its dated source.
Observed markets
4 Market Rooms — each carries the full dated tables and readings this record draws from.
Image of a published reading · Premium Education UK / London — not an image of the actor
Market positions
Current published state across its observed markets — each table keeps its own market, surface, date and window; positions from different weeks are never read as one moment.
Premium Education
Ranked · Cited by AI answers · latest dated evidence October 5–11, 2026 · AI Overview Ranking — Top 10 →
Ranking Top 10 · AI Overview
Current · latest published table · October 5–11, 2026
#2AIO opening control: 12% AI opening share · opening in 7/7 runs
Previous comparable observation · Sep 28 – Oct 4, 2026
#1AIO opening control: 15% AI opening share · opening in 7/7 runs→ #2 now · same ranking view, same basis · lower position previous table
Ranking library13 editions list this actor
Ranking Top 5 · Organic search
Current · latest published table · October 5–11, 2026
#3Observed: seen 6 of 7 runs · 11% of queries
Previous comparable observation · Sep 28 – Oct 4, 2026
#1Observed: seen 7 of 7 runs · 22% of queries→ #3 now · same ranking view, same basis · lower position previous table
Ranking library14 editions list this actor
Ranking Top 5 · AI citation
Current · latest published table · Sep 28 – Oct 4, 2026
#2Citation share: 10% AI citation share · cited in 7/7 runs
Previous comparable observation · September 21–27, 2026
#2Citation share: 13% AI citation share · cited in 7/7 runs→ #2 now · same ranking view, same basis · unchanged position previous table
Ranking library12 editions list this actor
Query Spotlight · Organic search
“best boarding schools UK”
Current · latest published table · Sep 28 – Oct 4, 2026
#4Observed: position 3 · 3 of 7 runs (43%)
Previous comparable observation · Aug 31 – Sep 6, 2026
#4Observed: position 4 · 5 of 7 runs (71%)→ #4 now · same ranking view, same basis · unchanged position previous table
Ranking library2 editions list this actor
Query Spotlight · Organic search
“private school fees London with VAT”
Current · latest published table · September 7–13, 2026
#1Observed: position 1 · 7 of 7 runs (100%)
Previous comparable observation · August 10–16, 2026
#2Observed: position 2 · 7 of 7 runs (100%)→ #1 now · same ranking view, same basis · higher position previous table
This query’s newest published edition is September 7–13, 2026; queries rotate week by week, and the market’s newest Query Spotlight edition (Sep 28 – Oct 4, 2026) observes “best boarding schools UK” — open it →
Ranking library3 editions list this actor
Premium Education
Ranked · latest dated evidence Sep 28 – Oct 4, 2026 · AI Overview Ranking — Top 10 →
Ranking Top 10 · AI Overview
Current · latest published table · October 5–11, 2026
Not listed in the newest published table (10 rows).
Last observed / last listed · Sep 28 – Oct 4, 2026
#7AIO opening control: 5% AI opening share · opening in 6/7 runs— history, not a current position
Ranking library13 editions list this actor
Ranking Top 5 · Organic search
Current · latest published table · October 5–11, 2026
Not listed in the newest published table (5 rows).
Last observed / last listed · September 21–27, 2026
#3Observed: seen 6 of 7 runs · 13% of queries— history, not a current position
Ranking library9 editions list this actor
Query Spotlight · Organic search
“best international schools Singapore”
Current · latest published table · September 21–27, 2026
#1Observed: position 1 · 6 of 7 runs (86%)
Previous comparable observation · August 24–30, 2026
#1Observed: position 1 · 7 of 7 runs (100%)→ #1 now · same ranking view, same basis · unchanged position previous table
This query’s newest published edition is September 21–27, 2026; queries rotate week by week, and the market’s newest Query Spotlight edition (Sep 28 – Oct 4, 2026) observes “premium international school fees Singapore breakdown” — open it →
Ranking library5 editions list this actor
Premium Education
Ranked · latest dated evidence Sep 28 – Oct 4, 2026 · Organic Ranking — Top 5 →
Ranking Top 5 · Organic search
Current · latest published table · October 5–11, 2026
Not listed in the newest published table (5 rows).
Last observed / last listed · Sep 28 – Oct 4, 2026
#5Observed: seen 3 of 7 runs · 12% of queries— history, not a current position
Ranking library6 editions list this actor
Query Spotlight · Organic search
“best schools in Dubai”
Current · latest published table · Sep 28 – Oct 4, 2026
#2Observed: position 2 · 4 of 7 runs (57%)
Previous comparable observation · Aug 31 – Sep 6, 2026
#2Observed: position 2 · 7 of 7 runs (100%)→ #2 now · same ranking view, same basis · unchanged position previous table
Ranking library5 editions list this actor
Query Spotlight · Organic search
“best international schools in Dubai”
Current · latest published table · September 21–27, 2026
#1Observed: position 1 · 7 of 7 runs (100%)
Previous comparable observation · August 24–30, 2026
#1Observed: position 1 · 7 of 7 runs (100%)→ #1 now · same ranking view, same basis · unchanged position previous table
This query’s newest published edition is September 21–27, 2026; queries rotate week by week, and the market’s newest Query Spotlight edition (Sep 28 – Oct 4, 2026) observes “best schools in Dubai” — open it →
Ranking library5 editions list this actor
Ranking Top 10 · AI Overview
Current · latest published table · October 5–11, 2026
Not listed in the newest published table (10 rows).
Last observed / last listed · September 7–13, 2026
#10AIO opening control: 5% AI opening share · opening in 5/7 runs— history, not a current position
Ranking library2 editions list this actor
Premium Education
Ranked · latest dated evidence September 21–27, 2026 · Query Spotlight →
Query Spotlight · Organic search
“best international schools Switzerland”
Current · latest published table · September 21–27, 2026
#5Observed: position 5 · 6 of 7 runs (86%)
Comparison not established: The actor is not listed in the previous edition (August 24–30, 2026); a movement needs the actor in both.
This query’s newest published edition is September 21–27, 2026; queries rotate week by week, and the market’s newest Query Spotlight edition (Sep 28 – Oct 4, 2026) observes “best Swiss boarding schools” — open it →
Ranking library3 editions list this actor
Ranking Top 10 · AI Overview
Current · latest published table · October 5–11, 2026
Not listed in the newest published table (10 rows).
Last observed / last listed · September 14–20, 2026
#7AIO opening control: 5% AI opening share · opening in 5/6 runs— history, not a current position
Ranking library4 editions list this actor
Ranking Top 5 · Organic search
Current · latest published table · October 5–11, 2026
Not listed in the newest published table (5 rows).
Last observed / last listed · September 14–20, 2026
#5Observed: seen 5 of 6 runs · 15% of queries— history, not a current position
Ranking library3 editions list this actor
Query Spotlight · Organic search
“how to verify accreditation of a private school in canton Zurich”
Current · latest published table · September 14–20, 2026
Not listed in the newest published table (5 rows).
Last observed / last listed · July 20–26, 2026
#5Observed: position 2 · 2 of 7 runs (29%)— history, not a current position
This query’s newest published edition is September 14–20, 2026; queries rotate week by week, and the market’s newest Query Spotlight edition (Sep 28 – Oct 4, 2026) observes “best Swiss boarding schools” — open it →
Ranking library1 edition list this actor
Each position is the entity's own row in a governed table, scoped to its market, surface and window. The full comparison — every row — stays with the dated ranking card and the Rankings library; the governed verdict stays with Authority.
Recorded model statements
The model's recorded words, The Observatory's governed reading, and what could be verified — three layers, never mixed.
No admitted DNC Lens or Model Watch reading names this entity in its published selection.
Image of a published reading · Premium Education UAE — not an image of the actor
Evidence archive
100 observations on 100 dated readings, newest first, 10 per page. Every item cites its immutable source.
goodschoolsguide.co.uk was ranked #5 (Observed: position 2 · 2 of 7 runs (29%)) in the Query Spotlight table for the query “how to verify accreditation of a private school in canton Zurich” of Premium Education Switzerland on the Organic search surface, July 20–26, 2026. Source: https://theobservatory.io/articles/premium-education-geneva-lausanne-zurich-query-spotlight-how-verify-accreditation-private-july-20-26-2026. Observed surface reading, not a business-market verdict.
Premium Education Switzerland Geneva / Lausanne / Zurich: “how to verify accreditation of a private school in canton Zurich” →Ranked · raw label “goodschoolsguide.co.uk”
goodschoolsguide.co.uk was ranked #2 (AIO opening control: 12% AI opening share · opening in 6/6 runs) in the AI Overview Ranking — Top 10 table of Premium Education UK / London on the AI Overview surface, July 20–26, 2026. Source: https://theobservatory.io/articles/premium-education-london-ai-overview-control-july-20-26-2026. Observed surface reading, not a business-market verdict.
Premium Education UK / London: Ranking Top 10 →Ranked · raw label “goodschoolsguide.co.uk”
goodschoolsguide.co.uk was ranked #2 (Citation share: 11% AI citation share · cited in 7/7 runs) in the AI Citation Ranking — Top 5 table of Premium Education UK / London on the AI citation surface, July 20–26, 2026. Source: https://theobservatory.io/articles/premium-education-london-most-cited-by-ai-july-20-26-2026. Observed surface reading, not a business-market verdict.
Premium Education UK / London: Ranking Top 5 →Cited by the answer surface · raw label “goodschoolsguide.co.uk”
goodschoolsguide.co.uk was ranked #5 (Observed: seen 5 of 7 runs · 11% of queries) in the Organic Ranking — Top 5 table of Premium Education Singapore on the Organic search surface, July 20–26, 2026. Source: https://theobservatory.io/articles/premium-education-singapore-organic-ranking-july-20-26-2026. Observed surface reading, not a business-market verdict.
Premium Education Singapore: Ranking Top 5 →Ranked · raw label “goodschoolsguide.co.uk”
goodschoolsguide.co.uk was ranked #9 (AIO opening control: 4% AI opening share · opening in 4/7 runs) in the AI Overview Ranking — Top 10 table of Premium Education Switzerland on the AI Overview surface, July 13–19, 2026. Source: https://theobservatory.io/articles/premium-education-geneva-lausanne-zurich-ai-overview-control-july-13-19-2026. Observed surface reading, not a business-market verdict.
Premium Education Switzerland Geneva / Lausanne / Zurich: Ranking Top 10 →Ranked · raw label “goodschoolsguide.co.uk”
goodschoolsguide.co.uk was ranked #2 (Observed: seen 7 of 7 runs · 26% of queries) in the Organic Ranking — Top 5 table of Premium Education UK / London on the Organic search surface, July 13–19, 2026. Source: https://theobservatory.io/articles/premium-education-london-organic-ranking-july-13-19-2026. Observed surface reading, not a business-market verdict.
Premium Education UK / London: Ranking Top 5 →Ranked · raw label “goodschoolsguide.co.uk”
goodschoolsguide.co.uk was ranked #4 (Observed: position 3 · 3 of 7 runs (43%)) in the Query Spotlight table for the query “private school fees London with VAT” of Premium Education UK / London on the Organic search surface, July 13–19, 2026. Source: https://theobservatory.io/articles/premium-education-london-query-spotlight-private-school-fees-vat-july-13-19-2026. Observed surface reading, not a business-market verdict.
Premium Education UK / London: “private school fees London with VAT” →Ranked · raw label “goodschoolsguide.co.uk”
goodschoolsguide.co.uk was ranked #9 (AIO opening control: 6% AI opening share · opening in 6/7 runs) in the AI Overview Ranking — Top 10 table of Premium Education Singapore on the AI Overview surface, July 13–19, 2026. Source: https://theobservatory.io/articles/premium-education-singapore-ai-overview-control-july-13-19-2026. Observed surface reading, not a business-market verdict.
Premium Education Singapore: Ranking Top 10 →Ranked · raw label “goodschoolsguide.co.uk”
goodschoolsguide.co.uk was ranked #4 (Observed: position 4 · 7 of 7 runs (100%)) in the Query Spotlight table for the query “best schools in Dubai” of Premium Education UAE on the Organic search surface, July 6–12, 2026. Source: https://theobservatory.io/articles/premium-education-dubai-abu-dhabi-query-spotlight-best-schools-july-6-12-2026. Observed surface reading, not a business-market verdict.
Premium Education UAE Dubai Abu Dhabi: “best schools in Dubai” →Ranked · raw label “goodschoolsguide.co.uk”
goodschoolsguide.co.uk was ranked #2 (Observed: seen 7 of 7 runs · 27% of queries) in the Organic Ranking — Top 5 table of Premium Education UK / London on the Organic search surface, July 6–12, 2026. Source: https://theobservatory.io/articles/premium-education-london-organic-ranking-july-6-12-2026. Observed surface reading, not a business-market verdict.
Premium Education UK / London: Ranking Top 5 →Ranked · raw label “goodschoolsguide.co.uk”
Listed in the same AI Overview Ranking — Top 10 table (Premium Education UK / London, October 5–11, 2026): youtube.com (#1) · instagram.com (#3) · linkedin.com (#4) · facebook.com (#5) · gov.uk (#6). Same-table occurrence is not a claim of rivalry.
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Method · citation · corrections
What this record includes: the entity's own rows in published governed ranking tables, and its appearances in the published selection of DNC Lens / Model Watch readings, each with its market, surface or model, window and immutable source. What it excludes: unpublished captures, held stock, private client work, any composite score, any inferred office, service area or market share. Identity is resolved through reviewed aliases only.
Continue the reading
The observations concerning goodschoolsguide.co.uk in Premium Education UK / London form part of a wider record. The Premium Education UK / London Market Room places them alongside the market’s other published readings.
goodschoolsguide.co.uk’s listed position for October 5–11, 2026 comes from the AI Overview Ranking — Top 10 table for Premium Education UK / London on AI Overview. The complete table preserves the comparison behind the individual record.
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