Brand Intelligence · public evidence record
Identity as recorded in the evidence
This record brings together the observations The Observatory has published concerning Blade — across 6 markets, 74 dated readings. It is a record of the observed surface, not a statement of business quality or market leadership.
Recorded as: “Blade”, “blade.com”, “BLADE”
Official web property blade.com observed on AI Overview, Organic search, AI citation — its rows are part of this record (identity reference)
Image: Private Aviation New York / Teterboro — the market where this actor is most observed. Not an image of the actor.
About this actor
Blade is an entity observed by The Observatory in 6 markets (Private Aviation Los Angeles, Private Aviation New York / Teterboro, Private Aviation Monaco / French Riviera, Private Aviation South Florida and 2 more); its official web property is blade.com. It appears in the published evidence as ranked, cited, mentioned, on 74 dated readings between 2026-06-21 and 2026-10-11. Identity as recorded in the evidence; no biography is inferred.
What this record shows
This record brings together what The Observatory has published about this entity: where it appears, how it is positioned, what AI models have said about it, what could be verified, and the dated evidence behind each reading.
Each finding stays scoped to its market, surface and window, and links its dated source.
Observed markets
6 Market Rooms — each carries the full dated tables and readings this record draws from.
Private Aviation
Los Angeles
In 1 current published table
Private Aviation
New York / Teterboro
In 2 current published tables
Private Aviation
Monaco
Not in the newest published tables
Private Aviation
Miami / Palm Beach
In 1 current published table
Private Aviation
Hong Kong
Not in the newest published tables
Private Aviation
Geneva / Zurich
Not in the newest published tables
Image of a published reading · Private Aviation Los Angeles — not an image of the actor
Market positions
Current published state across its observed markets — each table keeps its own market, surface, date and window; positions from different weeks are never read as one moment.
Private Aviation
Ranked · Mentioned in an AI reading · latest dated evidence October 5–11, 2026 · AI Overview Ranking — Top 10 →
Ranking Top 10 · AI Overview
Current · latest published table · October 5–11, 2026
#9AIO opening control: 4% AI opening share · opening in 5/7 runs
Comparison not established: The actor is not listed in the previous edition (Sep 28 – Oct 4, 2026); a movement needs the actor in both.
Ranking library6 editions list this actor
Private Aviation
Ranked · Cited by AI answers · Mentioned in an AI reading · latest dated evidence October 5–11, 2026 · AI Overview Ranking — Top 10 →
Ranking Top 10 · AI Overview
Current · latest published table · October 5–11, 2026
#6AIO opening control: 7% AI opening share · opening in 6/7 runs
Previous comparable observation · Sep 28 – Oct 4, 2026
#6AIO opening control: 6% AI opening share · opening in 7/7 runs→ #6 now · same ranking view, same basis · unchanged position previous table
Ranking library12 editions list this actor
Query Spotlight · Organic search
“private jet charter cost New York to Miami”
Current · latest published table · September 7–13, 2026
#3Observed: position 3 · 7 of 7 runs (100%)
Previous comparable observation · August 10–16, 2026
#3Observed: position 3 · 5 of 7 runs (71%)→ #3 now · same ranking view, same basis · unchanged position previous table
This query’s newest published edition is September 7–13, 2026; queries rotate week by week, and the market’s newest Query Spotlight edition (Sep 28 – Oct 4, 2026) observes “top private jet operators Teterboro” — open it →
Ranking library3 editions list this actor
Ranking Top 5 · AI citation
Current · latest published table · Sep 28 – Oct 4, 2026
Not listed in the newest published table (5 rows).
Last observed / last listed · July 20–26, 2026
#5Citation share: 6% AI citation share · cited in 7/7 runs— history, not a current position
Ranking library2 editions list this actor
Query Spotlight · Organic search
“best private jet charter New York”
Current · latest published table · September 21–27, 2026
Not listed in the newest published table (5 rows).
Last observed / last listed · June 15–21, 2026
#4Observed: position 4 · 5 of 5 runs (100%)— history, not a current position
This query’s newest published edition is September 21–27, 2026; queries rotate week by week, and the market’s newest Query Spotlight edition (Sep 28 – Oct 4, 2026) observes “top private jet operators Teterboro” — open it →
Ranking library1 edition list this actor
Private Aviation
Ranked · Mentioned in an AI reading · latest dated evidence September 21, 2026 · Model Watch →
Query Spotlight · Organic search
“Private jet charter Miami to New York”
Current · latest published table · September 7–13, 2026
#2Observed: position 2 · 7 of 7 runs (100%)
Previous comparable observation · August 10–16, 2026
#2Observed: position 2 · 5 of 7 runs (71%)→ #2 now · same ranking view, same basis · unchanged position previous table
This query’s newest published edition is September 7–13, 2026; queries rotate week by week, and the market’s newest Query Spotlight edition (Sep 28 – Oct 4, 2026) observes “Best private jet charter South Florida” — open it →
Ranking library3 editions list this actor
Other markets in the published evidence
Markets where Blade is not in a newest published table — earlier positions, AI readings or fact checks. Each stays linked to its Market Room and dated evidence.
Private Aviation Monaco / French RivieraPrivate Aviation · not in the newest published tables
Evidence roles: Ranked · Cited by AI answers
Latest dated evidence: September 21–27, 2026 · AI Overview Ranking — Top 10 →
Ranking Top 10 · AI Overview
Current · latest published table · October 5–11, 2026
Not listed in the newest published table (10 rows).
Last observed / last listed · September 21–27, 2026
#9AIO opening control: 5% AI opening share · opening in 4/7 runs— history, not a current position
Ranking library15 editions list this actor
Ranking Top 5 · AI citation
Current · latest published table · Sep 28 – Oct 4, 2026
Not listed in the newest published table (5 rows).
Last observed / last listed · June 22–28, 2026
#5Citation share: 7% AI citation share · cited in 6/6 runs— history, not a current position
Ranking library2 editions list this actor
Private Aviation Hong KongPrivate Aviation · not in the newest published tables
Evidence roles: Ranked · Mentioned in an AI reading
Latest dated evidence: September 14–20, 2026 · AI Overview Ranking — Top 10 →
Ranking Top 10 · AI Overview
Current · latest published table · October 5–11, 2026
Not listed in the newest published table (10 rows).
Last observed / last listed · September 14–20, 2026
#10AIO opening control: 4% AI opening share · opening in 5/7 runs— history, not a current position
Ranking library9 editions list this actor
Private Aviation SwitzerlandPrivate Aviation · not in the newest published tables
Evidence roles: Ranked
Latest dated evidence: June 15–21, 2026 · AI Overview Ranking — Top 10 →
Ranking Top 10 · AI Overview
Current · latest published table · October 5–11, 2026
Not listed in the newest published table (10 rows).
Last observed / last listed · June 15–21, 2026
#9AIO opening control: 5% AI opening share · opening in 3/6 runs— history, not a current position
Ranking library1 edition list this actor
Each position is the entity's own row in a governed table, scoped to its market, surface and window. The full comparison — every row — stays with the dated ranking card and the Rankings library; the governed verdict stays with Authority.
Recorded AI readings
Deep Narrative Capture (DNC) and Model Watch readings in which this actor appears. A narrative appearance is not a ranking or recommendation.
3 readings · 3 markets · first observed July 6, 2026 · last observed September 28, 2026
17 readings · 4 markets · first observed June 29, 2026 · last observed October 5, 2026
12 earlier readings in the evidence archive below.
Recorded model statements
The model's recorded words, The Observatory's governed reading, and what could be verified — three layers, never mixed.
Reading the published DNC Lens / Model Watch selection for this actor…
Image of a published reading · Private Aviation New York / Teterboro — not an image of the actor
Evidence archive
76 observations on 74 dated readings, newest first, 10 per page. Every item cites its immutable source.
Blade was ranked #9 (AIO opening control: 4% AI opening share · opening in 5/7 runs) in the AI Overview Ranking — Top 10 table of Private Aviation Los Angeles on the AI Overview surface, October 5–11, 2026. Source: https://theobservatory.io/articles/private-aviation-los-angeles-ai-overview-control-october-5-11-2026. Observed surface reading, not a business-market verdict.
Private Aviation Los Angeles: Ranking Top 10 →Ranked · raw label “blade.com”
Blade was ranked #6 (AIO opening control: 7% AI opening share · opening in 6/7 runs) in the AI Overview Ranking — Top 10 table of Private Aviation New York / Teterboro on the AI Overview surface, October 5–11, 2026. Source: https://theobservatory.io/articles/private-aviation-new-york-teterboro-ai-overview-control-october-5-11-2026. Observed surface reading, not a business-market verdict.
Private Aviation New York / Teterboro: Ranking Top 10 →Ranked · raw label “blade.com”
Blade is named in the cast of the Model Watch reading of Private Aviation Los Angeles recorded from Claude vs Google AI Mode, October 5, 2026. Source: https://theobservatory.io/articles/private-aviation-los-angeles-claude-vs-google-october-5-2026. A mention is not a rank or a recommendation.
Los Angeles's private aviation — What blind spots exist in AI's understanding of the private aviation market? →Mentioned · raw label “Blade”
Blade is named in the cast of the Model Watch reading of Private Aviation New York / Teterboro recorded from Claude vs Google AI Mode, October 5, 2026. Source: https://theobservatory.io/articles/private-aviation-new-york-teterboro-claude-vs-google-october-5-2026. A mention is not a rank or a recommendation.
Private aviation in New York / Teterboro — What aspects of the private aviation market is Claude Sonnet 4.6 confident or uncertain about? →Mentioned · raw label “Blade”
Blade was ranked #6 (AIO opening control: 6% AI opening share · opening in 7/7 runs) in the AI Overview Ranking — Top 10 table of Private Aviation New York / Teterboro on the AI Overview surface, Sep 28 – Oct 4, 2026. Source: https://theobservatory.io/articles/private-aviation-new-york-teterboro-ai-overview-control-september-28-to-october-4-2026. Observed surface reading, not a business-market verdict.
Private Aviation New York / Teterboro: Ranking Top 10 →Ranked · raw label “blade.com”
Blade is named in the cast of the DNC Lens reading of Private Aviation New York / Teterboro recorded from Gemini 2.5 Pro · native, September 28, 2026. Source: https://theobservatory.io/articles/private-aviation-new-york-teterboro-gemini-2-5-pro-native-september-28-2026. A mention is not a rank or a recommendation.
Private aviation in New York / Teterboro — If the humans who actually fly the aircraft are invisible to the model, what is the trust hierarchy actually measuring? →Mentioned · raw label “Blade”
Blade was ranked #9 (AIO opening control: 5% AI opening share · opening in 4/7 runs) in the AI Overview Ranking — Top 10 table of Private Aviation Monaco / French Riviera on the AI Overview surface, September 21–27, 2026. Source: https://theobservatory.io/articles/private-aviation-monaco-ai-overview-control-september-21-27-2026. Observed surface reading, not a business-market verdict.
Private Aviation / French Riviera Monaco: Ranking Top 10 →Ranked · raw label “blade.com”
Blade was ranked #6 (AIO opening control: 6% AI opening share · opening in 6/7 runs) in the AI Overview Ranking — Top 10 table of Private Aviation New York / Teterboro on the AI Overview surface, September 21–27, 2026. Source: https://theobservatory.io/articles/private-aviation-new-york-teterboro-ai-overview-control-september-21-27-2026. Observed surface reading, not a business-market verdict.
Private Aviation New York / Teterboro: Ranking Top 10 →Ranked · raw label “blade.com”
Blade is named in the cast of the Model Watch reading of Private Aviation Los Angeles recorded from GPT-4o · native vs Claude Sonnet 4.6 · native, September 21, 2026. Source: https://theobservatory.io/articles/private-aviation-los-angeles-chatgpt-vs-claude-september-21-2026. A mention is not a rank or a recommendation.
Los Angeles's private aviation — How do AI models differ in attributing trust in aviation? →Mentioned · raw label “Blade”
Blade is named in the cast of the Model Watch reading of Private Aviation South Florida recorded from GPT-4o · native vs Claude Sonnet 4.6 · native, September 21, 2026. Source: https://theobservatory.io/articles/private-aviation-miami-palm-beach-chatgpt-vs-claude-september-21-2026. A mention is not a rank or a recommendation.
Private aviation in Miami / Palm Beach — How do GPT-4o (native) and Claude Sonnet 4.6 differ in their perception of visibility bias in South Florida's private aviation market? →Mentioned · raw label “Blade”
Listed in the same AI Overview Ranking — Top 10 table (Private Aviation Los Angeles, October 5–11, 2026): jettly.com (#1) · Amalfi Jets (#2) · Clay Lacy Aviation (#3) · youtube.com (#4) · EvoJets (#5). Same-table occurrence is not a claim of rivalry.
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Method · citation · corrections
What this record includes: the entity's own rows in published governed ranking tables, and its appearances in the published selection of DNC Lens / Model Watch readings, each with its market, surface or model, window and immutable source. What it excludes: unpublished captures, held stock, private client work, any composite score, any inferred office, service area or market share. Identity is resolved through reviewed aliases only.
Continue the reading
The observations concerning Blade in Private Aviation New York / Teterboro form part of a wider record. The Private Aviation New York / Teterboro Market Room places them alongside the market’s other published readings.
Blade’s listed position for October 5–11, 2026 comes from the AI Overview Ranking — Top 10 table for Private Aviation Los Angeles on AI Overview. The complete table preserves the comparison behind the individual record.
Blade appears in the checked context accompanying the July 6, 2026 reading for Private Aviation South Florida. The source distinguishes the recorded statement from the verification result.
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Suggest a marketNo verbatim recorded statement of the public selection names this entity; the readings and fact checks below stand.
Readings that name this actor
Three layers, never mixed: the model's recorded words · The Observatory's governed reading · what could be verified. A recorded statement is evidence of what a model said, not a verified fact and not an Observatory endorsement.
